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‘Live Unpacked’ in Gulf County, Florida

February 4, 2017 Destination North America No Comments Email Email

2017 is still new, and yet New Year’s resolutions are old news. By mid-February, 80 percent of resolutions have failed, according to U.S. News & World Report. Not in Gulf County, Florida., resolutions thrive every day. In fact, Gulf County helps people keep promises — to explore, to learn, to try new things, to be the best versions of themselves.

Believers in turning resolutions into reality, Gulf County is happy to announce the expansion of the Adventure Guide and Concierge programs, which empower visitors to take that leap — of faith and adventure — and use the 244 miles of shoreline as their launch pad.

“It’s easy to get out of your comfort zone here. Life looks different here. Dolphins, turtles, alligators, bears. A lagoon, tide islands, boardwalks and 50-foot sand dunes,” says Jennifer Adams, executive director of the Gulf County Tourist Development Council.
“Our adventure guides and concierge staff will show you how Gulf County can surprise you in new ways each day.”

This commitment to adventure is at the heart of the new brand, which the destination is also thrilled to announce. The new logo celebrates diverse waters and adventures. The new tagline — “live unpacked” — encourages everyone to break out of their comfort zones and seize a new experience, no matter how big or small, every day.

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