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Luxperience partners with Virgin Australia to attract the high end travel market from North America

May 21, 2014 Exhibitions No Comments Email Email

Luxperience, the Sydney-based business exchange for the global luxury and experiential travel trade (31 August to 3 September 2014), is thrilled to announce Virgin Australia as its Platinum Partner for Luxperience 2014.

The partnership will see Virgin Australia welcoming and hosting key global buyers from North America many travelling to the region for the first time to this highly anticipated business exchange, and experience the best of what Australia has to offer in luxury and high end experiential travel.

The U.S. remains the stand-out leader in luxury consumption and trend-setting, with the highest disposable income globally. There are estimated to be 12 million High Net Worth Individuals globally with US$46 trillion in liquid assets and 28 per cent are from North America.

Lindy Andrews, CEO of Luxperience said, “Virgin Australia has supported Luxperience since its inauguration, recognising the importance of Luxperience as the key event to raise the profile of the Australia Pacific region within the global premium travel market.

“We are attracting more quality buyers each year and we are seeing an increased enthusiasm to seek out our region’s high end products.

“Virgin Australia is an innovative company, a brand that exemplifies the value of experience and we are delighted to welcome them aboard.”

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