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Mainie Adds Tropical North Culture & Heritage to its Wearable Silk Collection

October 8, 2016 Lifestyle No Comments Email Email

In a nod to its Cairns headquarters, Australia’s wearable art designer brand, Mainie is proud to expand its collection of silk garments and accessories with five new designs showcasing Tropical North Queensland’s Indigenous heritage in the Yarrabah Collection.


Yarrabah is situated on Cape Grafton some 53 kilometres from Cairns CBD however is much closer as the ‘crow flies’ closer in direct line distance separated from the Murray Prior Range across Trinity Inlet.  It is home to one of Australia’s largest Aboriginal communities.

For Mainie’s directors, Charmaine Saunders and Denis Keeffe, this latest development in featuring local artists and the region’s Indigenous culture, is long awaited and the results of a fair trade collaboration with Yarrabah’s Dirringhi Arts.

A Kunganji woman from Yarrabah, Elverina Johnson is the artist Mainie chose to showcase and create its new Yarrabah collection featuring five original artworks depicting earth and sea.

Mainie’s creative director, Charmaine Saunders said they could not have chosen a better, more commendable artist to collaborate with.

“Elverina is an accomplished artist, community worker and passionate advocate for women’s rights, social welfare and the importance of education in Aboriginal communities.  She is also extremely proud of her culture and heritage and this passion shines through in her art.  We have worked hard with our artisan silk makers from China’s Silk Road to ensure the life and integrity of each artwork has been perfectly translated.

“We are absolutely thrilled and excited by this new series  – the engaging and colourful twill designs featuring coral as well as the iconic starfish and turtle, are a pure celebration and fabulous souvenir of the Great Barrier Reef while the contrasting terrestrial ochre and earthy tones of our hero piece, the Paper Bark chiffon wrap has been designed especially for the stylish traveller.

“Large enough to wear as a sarong with a character whose gossamer weightlessness makes it versatile to tie, wrap or drape, it is no wonder this piece is already topping our Cairns Central hub’s best seller list,” she said.

Mainie is launching its new Yarrabah Collection with a special offer for purchases made at their Cairns Central boutique hub.  Shoppers can buy all five pieces of the Yarrabah Collection as a set for just $500 representing a saving of $280.

All pieces are beautifully hand sewn and presented in handmade gift boxes with artwork provenance and artist biography.

Mainie’s collection of wearable silk accessories and gifts are stocked at Cairns Central and in a range of exclusive boutiques and galleries from Melbourne to Port Douglas, as well as at duty-free stores and international airports.

Mainie is a proudly Australian, Cairns based, ethical, fair trade brand, with royalties from each sale returned to the Warlpiri artists of the Tanami Desert in Central Australia and Dirringhi Arts in Yarrabah, Tropical North Queensland.

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