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Malaysian Tourism Rallies

October 15, 2014 Tourist Boards No Comments Email Email

The Malaysian Tourism industry’s determination to survive and succeed in the face of adversity is borne out by the country’s latest tourism and travel statistics.

Tourism Malaysia’s aggressive promotional efforts and commitment from industry players in line with the celebration of Visit Malaysia Year 2014 have contributed to the continuous growth of the country’s tourism industry, despite a challenging year. 

Figures recently releases by Malaysia’s Immigration Department show that from January to May 2014, Malaysia welcomed a total of 11.53 million tourists, registering a hike of 10.1% compared to 10.48 million tourists for the same period last year. And Australia continued to be one of the top 10 tourist generating markets to Malaysia, with over 250,000 Australians visiting the country across this period. The ABS has also reported that the number of Aussies travelling Malaysia has continued to hold steady throughout Q3, currently sitting slightly ahead of last year.

The figures are reassuring but unsurprising according Tourism Malaysia’s Sydney Director, Roslan Abdullah. “Right now Malaysia is one of the safest, most politically stable and value-for-money destinations in South East Asia,” he says. “Add in friendly people, amazing cuisine and almost unparalleled diversity in terms of our tourism offering, and we can virtually accommodate every type of traveller, from families through to honeymooners, from sun-seekers through to those after more adventurous pursuits. Plus we are not much further away than Bali.”

Says Abdullah, “There is no doubting that 2014 has been a tough year for Malaysian tourism, driven largely by the Malaysian Airlines tragedies. But we are incredibly buoyed by the continued support and faith shown in us by Australian tourists, agents and tour operators as reflected in the current travel figures.”

Malaysians love a celebration and with 2015 recently announced as Malaysia’s official Year of Festivals, it is definitely shaping up as perfect time to visit.

Abdullah’s top 3 Festivals? First up, he thinks it is hard to beat the Formula 1 Petronas Malaysia Grand Prix, 27 – 29 March 2015, for some spectacular motor racing action on arguably one of the world’s most picturesque F1 tracks. For the shopaholics, the Malaysia International Shoe Festival taking place from 3 – 5 April 2015 is a four-day shoe festival and exhibition featuring over 60 international designer brands and more than 200 booths. It’s a one-stop shoe shopping experience featuring the latest 2015 collections, with up to 50 – 70% discounts on selected items. But his favourite is undoubtedly Magic of the Night Festival held from 28 – 31 May 2015, with its nighttime Lighted Boat Parade showcasing brightly and beautifully decorated boats. Amongst the huge flotilla are boats representing each Malaysian State, celebrating the images, attractions and iconic landmarks unique to their region including hibiscus, hornbills, orang-utans and proboscis monkeys.

According to Abdullah, each of these reveal a very different side of Malaysia and provide travellers a chance to really immerse themselves in the traditions and culture of one of Asia’s most intriguing countries.

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