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Meritus Hotels and Resorts: Mandarin Orchard Singapore Utilises Revenue Optimisation Tool Infor EzRMS

October 21, 2013 Tech No Comments Email Email

Mandarin Orchard Singapore, the Singapore flagship of award-winning Asian hospitality chain Meritus Hotels & Resorts, has selected revenue optimisation tool Infor EzRMS to better analyse data and respond quickly to varying market conditions.

Infor EzRMS is by Infor, a leading provider of business application software serving more than 70,000 customers. The automation capabilities of the full EzRMS™ product suite will reduce manual processes and increase overall revenue across the properties via real-time visibility.

Modules such as Infor EzQUOTE, Infor EzBUDGET, Infor EzCONTRACT and Infor EzCOMPETE will provide quantified recommendations for nm7kyj5yeiccyekay9soacceptance of ad hoc or repetitive group requests, better reporting on budgets, quantified true net benefits of existing and potential contracts, and comprehensive insight into competitive pricing through online channels.

“We were impressed with the industry-specific functionality Infor EzRMS and the additional modules were able to offer Mandarin Orchard. The software is user-friendly for staff, and we are confident that the recommended selling strategies are aligned with our business goals,” said Maria Taylor, Meritus Hotels & Resorts Regional Vice President, Revenue. “Through this new partnership, we are anticipating higher profits and profitability throughout the property.”

Mandarin Orchard Singapore seeks to rapidly reap the rewards of professional revenue management techniques—including increased turnover, higher profit margins, and an excellent return on investment—with a combination of advanced technology, unique sophisticated mathematical algorithms, and innovative business process design that Infor EzRMS delivers.

“Timing and speed are key in the hospitality industry, and being able to sell the right product to the right customer, at the right time and for the right price is still a critical task that many properties are unable to master without the use of technology,” said Stan van Roij, Managing Director, Infor EzRMS.  “Traditionally, most revenue optimization algorithms only managed room price, but Infor EzRMS was developed specifically to meet the evolving needs of the hospitality industry and also considers ancillary spending that takes place such as dining and recreation, in order to maximize profits.”

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