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MicroStrategy and The HADA Group Team Up to Deliver Out-of-the-Box BI and Analytics Solution to Hospitality Industry

April 20, 2017 Tech No Comments Email Email

MicroStrategy® Incorporated (Nasdaq:MSTR), a leading worldwide provider of enterprise analytics and mobility software, today announced an alliance with The HADA Group (THG), a hospitality industry focused solution provider based in Boca Raton, FL, to integrate MicroStrategy 10 with The HADA Group’s HOBI© and offer an out-of-the-box solution tailored to companies in the hospitality industry.

Hotel and resort owners, hotel management companies and hotel operators are seeking a scalable and flexible enterprise analytics platform that enables them to jump-start the BI culture within their organizations. Developed by The HADA Group, HOBI (or Hospitality Operations Business Intelligence) includes hundreds of out-of-the-box desktop, iPad®and iPhone® dashboards, and leverages MicroStrategy Mobile™ and MicroStrategy Desktop™ features, including thousands of visualizations and hospitality-specific metrics and KPIs. Leveraging the latest features in MicroStrategy 10, the HOBI solution allows users to access out-of-the-box HOBI Intelligent Cubes and create their own insights in a trusted and governed environment. The HOBI solution can be deployed on-premises and/or hosted in the cloud on the Amazon Web Services (AWS) platform on a subscription basis.

“Our team of industry and technical experts, together with MicroStrategy’s experts, help our customers successfully implement and deploy our solution in record time so that they can begin to realize the benefits of the integrated HOBI and MicroStrategy 10 solution,” said Horacio Agostinelli, President & CEO of The HADA Group. “Running HOBI in the cloud on AWS provides our customers a cost-effective way to use industry leading analytics and mobile software to make better business decisions.” To learn more about HOBI, visit: HOBI for MicroStrategy 10.

“MicroStrategy 10 hosted in the cloud enables companies, such as The HADA Group, to build and deliver cutting-edge desktop and mobile BI solutions that can transform the way their organizations work,” said Emmanuel Richard, Vice President, Global Alliances, MicroStrategy Incorporated. “This alliance with The HADA Group supports our strategic focus on extending our offerings and market presence within industries we’ve traditionally served as well as expanding into complementary industries. We have successfully provided BI and enterprise analytics solutions to the hospitality industry, and we believe our alliance with The HADA Group will deliver a stronger value proposition for the hospitality industry.”

The HADA Group solution, which has been used in production on MicroStrategy Cloud™ for more than three years, provides analytics for more than 250 hotels and resort operations, including multiple luxury properties with thousands of rooms, retail stores and restaurants, casinos, golf courses, marinas and other resort operations, as well as urban limited service hotels. These properties are managed by multiple hotel management companies and operate under various hotel flags and brands.

HOBI and MicroStrategy 10 will be showcased at MicroStrategy World™ 2017, taking place from April 18 to April 20. To register for the event, visit here. Join the conversation on Twitter with the hashtag #MSTRWorld.

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