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Miller Heiman Group, LinkedIn Team Up to Show Sales Leaders How to Inject Science into Selling

October 24, 2017 Business News No Comments Email Email

Miller Heiman Group, one of the largest sales and service development and performance enhancement companies in the world, is teaming up with LinkedIn to better prepare sales leaders for the disruption fueled by tech-driven innovation in the sales and service industry.

Learn how to master the art and science of selling at the Future of Sales Forum this November.
Sales leaders need help to identify, create and build strong relationships with true decision makers in order to drive real change that leads to increased revenue. To assist this effort, Miller Heiman Group and LinkedIn will host four “Future of Sales” forum across Australia and New Zealand that demonstrate how to master the art and science of selling.

Sales organisations are not immune to the disruption technology has brought to the business world. Mobile devices, social media and technology such as artificial intelligence are infusing science into selling at a rapid pace. According to data from LinkedIn, social sellers are 56 percent more likely to achieve quota, and sellers are five times more likely to secure a meeting when they are introduced through a common LinkedIn connection.

“Selling is evolving from an art to a science, and it’s vital to an organisation’s success for sales leaders to keep up with the latest technology and tools to get ahead,” said Martin Sparkes, Managing Director of Australia and New Zealand for Miller Heiman Group.” Armed with the knowledge of understanding buyers’ roles, their degrees of influence and reasons for buying, sales organisations can take their game to the next level and have an even bigger impact on their businesses.”

“As a leader in leveraging technology to build a professional brand with engaging insights, LinkedIn understands the power of innovation to disrupt market sectors. They bring practical insights for sales leaders who want to embed the productivity enhancement tool ‘LinkedIn Sales Navigator’ into their formal sales process,” Sparkes added.

Future of Sales forum will be held this November across four cities (Melbourne; Sydney; Brisbane; Auckland) from 11:30 a.m.-2 p.m.

To learn more, visit

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