We have all experienced that last minute demand for a hotel, either needing one ourselves or selling one as an accommodation operator and when I met with Stefan Cordiner, Asia Pacific Director for HotelTonight, I discovered a new approach to finding a hotel at the last minute.
Stefan was a presenter at Maximum Occupancy 2015 and I learned from him how important in the growing last minute booking space being able to access site like HotelTonight through a mobile device had become and also how important having a mobile strategy had become!
While HotelTonight is focussed on last minute bookings they did recently open their site to bookings up to seven days out, while also priding themselves on offering clients through mobile technology, hotels available where they are or want to stay and the client being able to book a room in three taps and a swipe … in ten seconds!
The founders of HotelTonight said they built HotelTonight because they love their smartphones almost as much as they love to travel and that they did not think that the big booking websites made great mobile experiences, feeling as a result that the world needed a fresh approach, which they described as a reinvention of hotel booking for the mobile era.
The describe mobile as about being on the go and in the moment, which is why they focused on the last-minute space in hotel booking, which they say they do better than anyone else in the world, offering hand-picked hotels and their trademark 10-second 3-tap bookings … and amazing deals on rooms that would otherwise go empty, fulfilling their vison and belief of their client having to plan less and live more and being able to book anywhere, anytime, on their own terms.
I took the opportunity at the end of a superb Maximum Occupancy conference to have a chat with Stefan and to hear what he had to tell me about HotelTonight’s approach to hotel booking and mobile technology, please click on the video below:
Written by John Alwyn-Jones