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Nemonic Concepts Showcases Dazzling Dubai Gateway To The Arabian Gulf

October 14, 2013 MICE No Comments Email Email

Nemonic Concepts is set to unveil dazzling Dubai for the incentive, conference and convention markets in 2014 in conjunction with Travco Travel, the Arabian Gulf’s premier destination management company.  


Incorporating Dubai’s magnetic energy and unique attractions; from indoor alpine skiing and desert camel treks to staying at an aquatic luxury hotel with its own underwater marine chamber replicating the Lost World of Atlantis, each customised programme captures the destination’s 24-carat enchantment and exotic Arabian flavour.

Also adding momentum to the programme is Dubailand, a mutli-billion, 278 kilometre development that is already home to myriad attractions including Dubai Global Village, Dubai Motor City, Dubai Sports City, Dubai Desert Camps and Dubai Outlet Mall.

“Dubai is simply a captivating destination where any exclusive incentive, convention or venue is possible. Simply, its extraordinary hotels, attractions and conferencing facilities are an event planner’s dream,” says Sue Wallace, Senior Partner, Nemonic Concept.


Once a fishing village, Dubai today rises from the edge of the Arabian Desert like a mirage, only to reveal a squadron of lofty skyline and megastructures including the world’s tallest skyscraper, Burj Khalifa,  the world’s most lavish hotel, Burj Al Arab, an architectural marvel shaped like an Arabian sailboat and an archipelago of artificial islands that fan out into the azure waters.

Guests may opt to journey back into the tales of One Thousand and One Nights at Sahara Kingdom, which the first phase of its development will be completed in 2014, find the inner child in them at Legoland, hit the circuit at the Autodrome, enjoy the physical challenges at Extreme Sports World or opt for a game of golf at the Tiger Woods’ signature golf course.


Travco can also incorporate any venue or festival into the programme including the world-acclaimed Dubai Shopping Festival, Dubai National Day Festival and Cirque du Soleil, which has a permanent home at the Palm Jumeirah. Sports fans can equally enjoy Dubai’s quirky camel races, a private box at the Dubai World Cup, Dubai Rugby Sevens and the Dubai Desert Classic, one of the world’s premier golf tournaments.

For a taste of old Dubai, groups can delve into its history at the Heritage and Diving Village and the Dubai Museum, which is housed in Al Fahidi Fort.  On a stroll through the Bastakia Quarter, they can also view the heritage buildings sporting wind-towers in a maze of alleyways, visit the Sheik Mohammed Centre for Cultural Understanding, Majlis Gallery, Ostra Gallery and the popular, Basta Art Café. And if time permits, guests can experience a host of activities including a Dubai Creek cruise on an abra, a small wooden raft-like vessel, a helicopter flight, a dhow cruise, hot-air ballooning or a sea-plane excursion, which unveils a bird’s eye view of Dubai’s long sandy coastline and man-made wonders.

No visit to Dubai would be complete without experiencing the  traditional Arabic music and the ancient scents that waft through the souks in the old neighbourhood of Deira, together with a camel safari trek and overnight stay in a luxurious Bedouin-styled camp on the fringe of the Saharo-Arabian Desert.

The city equally offers large-scale convention and exhibition venues including the Dubai International Convention and Exhibition Centre (DICEC), which will soon connect by metro with the new Trade Centre Plaza and the multi-purpose Trade Centre Arena. And near to Dubai International Airport is the Dubai Airport Expo Centre, ideally suited for medium to small scale events.

Groups who are looking to enjoy a brief interlude Dubai as a pre or post destination stay can enjoy all-year round the city’s non-stop shopping extravaganza at Dubai Shopping Mall. Showcasing global brand boutiques, department stores, electronics, tailors, textiles, specialty stores and a gold souk, groups will be spoilt for choice. The mall also features its own ice rink, cinemas, an aquarium and underwater zoo.  And a perfect way to end the shopping day is to take in a sweeping view of Dubai’s dazzling skyline at the 124th floor observatory deck of the Burj Khalifa building, where Travco can arrange cocktails for the guests beneath a starry Arabian sky.

“Whether the purpose of the visit is to enjoy a full-scale incentive, conference or convention, or merely as a pre or post destination, Dubai caters to every personal whim,” adds Ms. Wallace.

Each customised programme features a wide choice of deluxe and luxury accommodations including Jumeirah Beach Hotel, Atlantis The Palm Hotel & Resort, Park Hyatt Dubai, The Address Downtown Dubai and Armani Hotel Dubai, all airport, hotel and venue transfers, customised activities, venues and special theme dinners along with the hottest dining and nighttime entertainment experiences.

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