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New Chairman and Directors for board of Destination Port Stephens to steer region

December 16, 2016 Appointments No Comments Email Email

More events and conferences, improving the quality of tourism product and luring more interstate and overseas visitors through Newcastle Airport are on the agenda for the new Board of Destination Port Stephens (DPS).

The new Chairman of the Board is Andrew Macdonald – owner and manager of The Nelson Resort in Nelson Bay – while four new Directors have joined the DPS Board for 2016/17. They are Michael Aylmer from Port Stephens Accommodation who was also elected Deputy Chairman and Treasurer, Matthew Findlay from Newcastle Airport, Michael Hogg from Port Stephens Paddlesports and Alicia Cameron from Little Beach Boathouse.

Completing the nine-member Board are current Directors Deborah Stretton from D’Albora Marinas, Simon Glover from Mercure Newcastle Airport and Janelle Gardner and Mike McIntosh from Port Stephens Council.

The DPS Board is backed by the recently appointed Destination Marketing Manager for DPS, Danny Eather, who will oversee the promotion, development, strategies and administration for Destination Port Stephens which is an autonomous, members-supported body.

New DPS Chairman Andrew Macdonald said he had been a Board Director for six years but was looking forward to his first term as Chairman to expand Port Stephens’ thriving $400 million-a-year visitor economy.

“I’m keen for us to take a strategic approach in the year ahead to building on Port Stephens as a compelling, stand-alone brand,” Mr Macdonald said. “We boast outstanding natural assets in Port Stephens but by developing and evolving our product and lifting its quality, we can take our brand to the next level and attract higher-yielding visitors. In partnership with Newcastle Airport, we’re also focused on leveraging the airport to open up new domestic and international markets for our region.”

New DPS Destination Marketing Manager, Danny Eather, said the organisation was working to build a strong, all-year events calendar and lure more corporate conferencing business to Port Stephens to highlight the region as an all-season destination. “With our pristine beaches and blue, dolphin-filled waters, Port Stephens is always popular in summer but our mission is to ensure there is always something to see and do here year-round and to ensure domestic international markets know that,” Mr Eather said. “We are also keen to build our relationship with the local business sector and wider community to ensure the visitor experience is of a consistently high standard. Our recent partnership with the Tomaree Business Chamber in the coordination of marketing activities for the successful 2016 Tastes at the Bay Festival underlined how this collaboration can bear fruit.

“The new Board of Destination Port Stephens comprises a dynamic and enthusiastic group of people who have volunteered their time and dedicated themselves to seeing our region prosper,” Mr Eather added.

The new Board will meet on November 28 to focus on strategic planning for Port Stephens.

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