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New Cosmos Video Dispels Touring Misconceptions

October 15, 2013 Wholesaler No Comments Email Email

Cosmos has launched a new online video designed to educate travellers on the benefits of group tours and help drive travel agency bookings.

Click here to watch the video

The animated two-minute video highlights the thousands of dollars in savings that group travellers enjoy and is the subject of a new trade advertising campaign to support the 2014 Cosmos Europe program. cosmos cap

Created by Sydney production agency In the Thicket, the video contrasts the experiences of two different travellers – one who organises everything himself, and another who takes a step back to enjoy Europe while Cosmos does all the work.

The Cosmos option results in savings of more than $1800 on the expenses of the independent traveller, taking into account transport, accommodation, breakfasts, sightseeing and service charges.

Cosmos Marketing Manager Australasia Christian Schweitzer said the video was an informative tool for agents and consumers alike.

“We wanted to dispel the common misconception that travelling independently and making your own arrangements is cheaper,” Mr Schweitzer said. “Travelling with a professional like Cosmos provides much better value and can be a lot more rewarding.”

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