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pentahotels: Dirk Lobowsky, sales expert from the fast lane, becomes Vice President of Sales

September 5, 2015 Appointments No Comments Email Email

Part of the penta philosophy: Dirk Lobowsky becomes Vice President of Sales for pentahotels as of September 1, 2015. The hip, neighborhood-lifestyle brand can once again look forward to accompanying a longtime colleague along the next step of his career.

Dirk Lobowsky has been highly instrumental since 2007 for the success of the young hotel group. Most recently as Director of Sales for Germany and Austria, the Heidelberg native mainly shaped the German market for pentahotels. Before that, the 44-year-old father of two worked for many years at Queens Moat Houses Holding GmbH as National Account Manager for MICE (Meetings, Incentives, Conferences, and Exhibitions).

“Dirk Lobowsky laid the cornerstone for a highly successful European-wide sales structure,” says Alastair Thomann, Managing Director of pentahotels. “With his know-how and commitment, he has contributed enormously to our positive results.”

The pentahotels brand, introduced in Europe, is known for its design and neighborhood lifestyle, offering individual travelers comfort and ambiance in modern rooms. The pentalounge – a combination of lobby, reception area, bar, and café, designed as a lively meeting place for both hotel guests and locals – is a pentahotels trademark. For more information or reservations, please contact your travel agent, visit, or follow us at for the latest news.

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