Using digital postcards – that are geo-mapped and categorized into a variety of travel experiences- Postcard & Tag users can share inspiring imagery of their discoveries with other travelers, and explore unique destinations that can be collated into a personal guide for future trips.
“We’ve selected Indonesia for the global launch because – other than Bali – It’s a country largely unexplored by many international visitors” explained Ruth Naderer, CEO and CO Founder of Postcard & Tag, as quoted from the official press release. She further added: “Indonesians too are increasingly discovering the unique beauty and enormous diversity of cultural experiences that this country has to offer. We’re certain that Indonesian travelers and the World at large will appreciate the unique features of Postcard & Tag to showcase any destinations through the camera and more often today, through a smartphone lens”
On the introduction of Postcard & Tag in Indonesia, Arief Yahya, Indonesia’s Minister of Tourism commented: “Indonesia’s thousands of islands and 34 provinces provide travelers with the opportunity to experience a huge variety of cultures, heritage and breathtaking natural beauty. I am delighted that Postcard & Tag has selected Indonesia to globally launch its social travel review website and am excited about the opportunity to further inspire and share Wonderful Indonesia with travelers around the world.”
“We are appointing destination “locals” who will also share their knowledgeable insider tips for their town or city,” explained Naderer.”We have international celebrity chefs, television presenters, renowned professional travel photographers and even professional surfers, who are committed to represent their areas of expertise with the Postcard & Tag community” added Naderer.
“Guide books can become outdated and often miss the unique discoveries which you only hear about from other travelers” said Punyako Sakherat, Creative Director and co-founder of Postcard & Tag.
The site is free of charge to members and integrates with all the popular social media platforms. Five categories comprising – Sleep, Eat & Drink, See & Do, Shop and Play, allow users to search destinations based on their personal travel preferences. Users can create their own travel directory to either plan a future trip, or share a collection of travel memories with family and friends.
“A Picture tells a thousand words and travelers naturally prefer imagery which makes a far larger connection than wordy travel reviews. We’ve reinvigorated and personalized the traditional postcard and brought it into the 21st century” explained Sakharet. He further added that the aim of Postcard and Tag is to establish a vibrant and visual travel community completely dedicated to uncover the most up to date and unique finds; whether it is a trendy hotel, an up and coming restaurant, or largely unexplored cultural experiences.
In the coming year Postcard & Tag will roll out launch events throughout Southeast Asia, although the site is already available for members globally.
Postcard & Tag welcomes new members at: www.postcardandtag.com.