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Premier Inn Middle East partners with IDeaS Revenue Solutions to accelerate revenue growth

November 18, 2016 Technology No Comments Print Print Email Email

IDeaS Revenue Solutions, the leading provider of revenue management software solutions and advisory services, announced an agreement with Premier Inn Hotels LLC, to implement IDeaS G3 Revenue Management System (RMS), IDeaS Revenue Performance Insights™ (RPI) and IDeaS Advisory Services for select hotels across the Middle East.

The combination of solutions and, specifically, IDeaS G3 RMS forecasting and pricing functionality, is expected to significantly raise the overall optimisation of revenue management efforts, which in turn will maximise actual revenues for those Premier Inn Hotels across the Middle East.

Director of Revenue Robert Jeans at Premier Inn International said: “We’re delighted to partner with IDeaS Revenue Solutions on this initiative. It’s absolutely essential to stay ahead in a constantly demanding industry such as ours, and I am confident that these new solutions will not only support our revenue optimisation goals, but give us a competitive edge.”

One of the key solutions, IDeaS RPI, a powerful business intelligence, reporting and analytics tool, will support Premier Inn to centrally consolidate data in its Middle East hotels. The tablet-friendly visual platform enables their management team to have ‘one version of the truth’ with actionable insights into hotel performance opportunities.

“We are thrilled that Premier Inn has chosen to partner with IDeaS and our innovative solutions in the Middle East,” said Fabian Specht, EMEA managing director for IDeaS. “I am confident that Premier Inn will benefit from our cutting-edge technology and experience by empowering their team to deliver on the next phase of business growth.”

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