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RCI takes one of the most important forums in the tourism industry to Cancun: LASOS-The Latin American Shared Ownership Summit

September 30, 2015 Conferences No Comments Print Print Email Email

RCI®, the world leader in the vacation exchange industry and tourism oriented real estate, will be hosting The Latin American Shared Owners Summit (LASOS) onOctober 21 and 22 at the Hard Rock Cancún hotel.

This event has been breaking frontiers, becoming the most important and recognized vacation ownership industry forum in Latin America.LASOS, an event created by RCI® under the official sponsorship of TORE – Tourism Oriented Real Estate Advisory and Consulting – will feature prominent and distinguished personalities in the tourism industry: entrepreneurs, investors and developers, as well as key tourism authorities, to share their experiences in order to identify opportunities for the development and growth of tourism in Latin America.

Important keynote speakers involved in this event will address topics such as: Structure for Commercialization, the Evolution of Timeshare Products, Marketing, Tourism Tendencies and more, thus contributing to the growth of the vacation ownership industry with discussion panels, conferences and workshops.

One of the keynote speakers is Jürgen Klaric, known worldwide as the number one speaker in the neuro-marketing field in Latin America, and founder of Mindcode International Inc., a company that specializes in the development of innovative processes based on sciences such as anthropology, semiotics, psychology and neuroscience.

Attendees will also hear from Erick O’Rourke, director of resorts at FORREC Ltd., a leading global company in the designing and planning of spaces for entertainment and recreation. Erick has participated in projects such as Legoland, Universal Studios and Everland. Attendees will also learn more about Bob Ferguson, Customer Service and Planning Vice President for RCI, who focuses RCI’s global efforts on improving and transforming its customers’ experiences through a strategic scope focused on comfort, personal attention and added value.

LASOS attendees will have the opportunity to listen to the experiences of these and many other key players in the tourism industry, as well as discussions around many cutting edge topics.

This year, the central theme of the conference will be “Creativity,” and the audience will be able to identify innovation areas to find better business solutions. The experiences presented will be valuable to the general forum since they are examples of business innovations that have managed to become representative success stories.

This event is an opportunity for everyone involved in the tourism and vacation ownership industry to share ideas and experiences to enrich the work they do and the areas in which they perform.

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