Australian and New Zealand wholesalers escaped winter this week and were treated to the magnificent blue waters, white sands and French infused cuisine of New Caledonia, as part of the first Rendezvous Workshop.
(left to right):Rhea Monsanto – The AOT Group, Justin Wastnage – Travel Weekly, Brittney Lecinson – ETB News, Mandy Veale – Mondo Travel, Rohit Gupta – Travel &Taste, Brendan Oshea – Karry On
The workshop, designed to provide a platform for face-to-face introductions, enabled wholesalers to discover new products and discuss with local suppliers possible business opportunities in the picturesque surroundings of New Caledonia.
New Caledonia Tourism’s sales and marketing director, Caroline Brunel, said Australians and Kiwis love visiting New Caledonia as it’s so close and yet a world away. This has been reflected in the first three months of 2015 visitor figures which are up 41.1 per cent for Australians and 52.5 per cent for New Zealand, compared to the respective months in 2014.
“The destination has received strong interest and investment from several globally renowned brands including the Hilton Noumea La Promenade Residences in 2013 and the Sheraton New Caledonia Deva Resort & Spa last year.”
“Ambitious targets have been set to ensure that tourism growth continues. We will continue to place a major focus on building brand New Caledonia in the market through strategic partnerships, the continuation of our Ambassador programme with Justine Schofield and an always on digital presence as well as through a number of trade initiatives,” said Ms Brunel.
The week-long celebrations saw pre and post famils for product managers and travel trade, with itineraries including activities across the island paradise, covering the Northern, the Southern and the Loyalty Islands provinces showcasing New Caledonia’s natural wonders.
The official workshop took place last Friday at Noumea’s Tjibaou Cultural Centre where the group was welcomed with traditional Melanesian singing and dancing and got to experience the authentic customary gesture (exchange of gifts).
For more information on New Caledonia, please visit: www.learnnewcal.com.au