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Santa Monica Sparkles with Glow Saturday, Sept. 28, 2013

September 13, 2013 Destination North America No Comments Email Email

On Sept. 28 2013, from 7 p.m. to 3 a.m., Santa Monica will host the third incarnation of Glow, the city’s signature cultural event and the nation’s only nighttime arts celebration focused exclusively on original artwork. Inspired originally by Paris’ Nuit BlancheGlow has commissioned 15 site-specific, interactive art projects to illuminate Santa Monica’s iconic piera nd beach.

For a single night, the heart of Santa Monica will be transformed into a massive outdoor museum, where art exists not just to be seen, but to be experienced.Excellence250X250px

Like Santa Monica itself, Glow represents a union of technology, creativity, and natural splendor. With a distinguished roster of keynote artists that includes Mathieu Briand, Janet Echelman, Glenn Kaino, Victoria Vesna, and Rebecca Mendéz, Glow is a veritable survey of contemporary art practices, ranging from large-scale earthworks to customized, participatory apps for mobile devices.

Despite their wildly diverse techniques, media, and physical manifestations, all of the works in Glow reflect the event’s core mission: to re-envision both urban and natural landscapes through the eyes of contemporary artists.

Glow is a demonstration of Santa Monica’s profound commitment to the arts and its willingness to break the mold,” says Jessica Cusick, manager of the Cultural Affairs Division for the City of Santa Monica, noting that more than 40 percent of the city’s adult population works in the arts or related fields. “The City, residents, and businesses all come together to make Glow possible – for the benefit of the community and visitors alike,” Cusick says.

Organizers expect over 150,000 people to attend, making Glow one of the largest public art events in the world. “Glow is a magnet for art lovers and cultural travelers from around the world because it is a uniquely Santa Monica event,” says Misti Kerns, president and CEO of the Santa Monica Convention and Visitors Bureau, which is a sponsor of Glow. “Creativity and innovation are vital components of the Santa Monica experience and Glow provides an incomparable opportunity for locals and visitors alike to create an unforgettable art-inspired beach getaway.”

To welcome visitors to Glow, many Santa Monica restaurants will offer drink and menu specials, as well as extended hours, to mark the occasion. For out-of-town visitors, many local hotels have special rates and packages, not to mention coveted Oceanside locations in the heart of the festivities.

To help visitors ignite their inner glow, several of Santa Monica’s best spas and salons are offering specials on facials, messages, and other beauty treatments, with additional specials on yoga classes to maintain the after-glow.

Additionally, many of Santa Monica’s cultural destinations and galleries have organized  specialprogramming or discounts for Glow. At 2:30 p.m. the day of Glow, the Santa Monica Pier Aquarium is presenting a unique, marine-themed demonstration on bioluminescence. The Santa Monica Museum of Art welcomes all to participate in a guided group bicycle ride from the museum to Glow. Bicycle rental is widely available in Santa Monica, and several vendors are offering specials for Glow, including Bike Attack, Pedego Santa Monica, and the Santa Monica Bike Center. In fact, it is so easy to visit Santa Monica’s main cultural attractions, including 90 art galleries and 40 permanent public art installations, that more than 70 percent of hotel visitors do not use a car once they arrive in Santa Monica.

Glow is free and open to the public, with readily accessible bike valet. For more information

about Glow, visit http://glowsantamonica.org/. For a complete list of special discounts and offers for Glow, as well as other helpful information to plan your visit, go to: http://www.santamonica.com/glow.

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