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SATIC Reveals Secrets Of Managing Online Space For Tourism Businesses In One Three -Day Course At Mclaren Vale

July 29, 2013 Training No Comments Email Email

Global internet use is nothing if not mercurial, with networks gaining and falling in popularity, and new advances breaking through almost weekly.

An honestly engaging, user-friendly website, social media and peer review sites are just a few of the outlets that should make up even the smallest tourism operator’s e-communications,

Between Tuesday the 30th of July and Thursday the 1st of August, the South Australian Tourism Industry Council will present Improve Your Business Performance Online; a three-day course based on the Tourism e-Kit specifically designed for the Australian Tourism Industry and aimed at maximising performance, communication, profitability and opportunities online.

Attendees will look at reviewing and maintaining an appealing and user-friendly website, strategic e-planning and implementation and managing and monitoring e-communications.

The training opportunity allows attendees to gain nationally accredited units of competency and special subsidies mean the course is available at significantly reduced rates for both SATIC members and non-members.

South Australian Tourism Industry Council Chief Executive Ward Tilbrook said the number one aim of the training program was to give tourism businesses the tools and knowledge to better market and grow their business.

“Having a marketing presence online and in social media means staying abreast of the latest and greatest and incorporating the freshest technology into your business communication”, Mr Tilbrook said.

“There are now 2.4 billion Web users worldwide and that number is growing fast. We want to make sure our South Australian tourism operators are leading the way in e-communication. That’s why we’re making this investment in training around the State”.

David Welford of the multi-award winning Cape Cassini Wilderness Retreat attended the course when it ran on Kangaroo Island earlier this year.

“It gave me tools to go from simple website, no media and no confidence to now be able to go for it all and its basically all free if you do it smart!” he said.

The course will be held at The Retreat at Chapel Hill, McLaren Vale. The investment is $100 for SATIC members and $150 for non-members. Workshops run from 9 – 5 with morning and lunch provided each day.

Further courses will be held in the Barossa, Yorke Peninsula and Eyre Peninsula in coming months.

For more information and registration, go to www.satic.com.au

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