After completing its first successful week, taking the Seychelles destination and its array of products through various cities in France, presented by our hotel and airline partners, the Seychelles delegation took to the road in Belgium and Netherlands from the 06th – 08th June 2016 where it continues to be a firm favorite amongst the Belgian and Dutch travel professionals.
It was not the first time that this popular roadshow, carried out by the Seychelles Tourism Board’s Paris Office in conjunction with the support of the Seychelles Private Sector Trade, stopped in these towns. These are important catchment areas that provide clientele to the destination and it was most important that we continue to show our presence and keep penetrating these regions and servicing these agents with the information of our islands and products, and in turn enabling them to recommend and sell the destination further, with more confidence and facts – said Bernadette Willemin – European Director of the Seychelles Tourism Board.
The fact the Seychelles brought their products to the doorstep of these agents – was immensely appreciated and well supported.This was clearly recognised in the successful turnout of travel agents and trade professionals during the events which took place in Brussels, Antwerp and Amsterdam from the 06th – 08th June 2016.
In attendance, was a strong delegation of 14 participants comprising of various hotel partners: Banyan Tree Seychelles: Mourad Essafi and Patrica Demayer, Beachcomber Ste Anne Island: Veronique Ibrard and Sandra Ober , Constance Hotels and Resorts: Jhoan Payet, Denis Private Island, Indian Ocean Lodge and Carana Beach Hotel: Priska Constance, Eden Bleu : Isabel Turon Lagau, Domaine de l’Orangeraie, Domaine de La Reserve and Cat Cocos: Guillaume Albert, H Resort Beau Vallon Beach: Fabienne Tirant, Hilton Seychelles: Devi Pentamah, Maia Resort and Paradise Sun : Daphne Hoareau and Etihad Airways/Air Seychelles: Rimmert Gryseels, Alecia da Luz and Christine Ozouf, Avani Seychelles Barbarons Resort & Spa: Anna Alvis and Aline Chan-Tien and led by Seychelles Tourism Board France based European Director: Bernadette Willemin accompanied by Senior Marketing Executive: Christine Vel.
The events were held in a “train and dine” format, which from its inception, has proved to be a most popular format, over the years amongst the attendees – potential and faithful alike. This was clearly seen through strong participation and turn out, at all 3 events.
The synergy between the local partners and the Seychelles Tourism Board in France has contributed to the overall awareness of the destination for the past 5 years resulting in an increase of figures to the Seychelles from Belgium, Netherlands and Luxembourg respectively said Bernadette Willemin, the Director for Europe.
As this series of events have proved to be such a success, we will continue to embark upon other such events in the future. The next rendez-vous set for Escapades Benelux will take place from the 05th – 08th June 2017.
In the meantime, the Seychelles Tourism Board in France continues its geographical footprint further into Benelux through the various activities planned for the rest of year, bringing the Seychelles destination into greater focus.