Sheraton Hotels & Resorts and SHOWTIME(R) Invite Entertainment Fans to Connect Off-Screen with Talent and Exclusive Content from the Network’s Original Series
Sheraton Hotels & Resorts and SHOWTIME today announced a six-year milestone celebration of their longstanding, successful partnership with the launch of new, exclusive access and content for Sheraton guests. Entertainment fans are invited to get up close and personal with their favorite SHOWTIMEprograms through an inspired panel discussion featuring the network’s creative minds and talent, as well as through a series of city guides inspired by the network’s original series, such as THE AFFAIR, HOMELAND and RAY DONOVAN. The panel discussion, “Sheraton Presents: Behind the Lens with SHOWTIME,” will kick off tonight at 7pm PST/10pm ESTat the Sheraton Los Angeles Downtown, and will also be livestreamed for consumer viewing and interaction.
“We are thrilled to invite guests and entertainment fans to go backstage with some of their favorite SHOWTIME original series through exclusive events and offerings that are inspired by the network’s highly acclaimed programming,” said Bob Jacobs, Vice President Brand Management, North America, Sheraton Hotels & Resorts. “Our successful, long-time partnership with SHOWTIME enables us to continue inspiring Sheraton guests with thought-provoking access, and allowing them to keep up with their favorite shows effortlessly while on the road.”
“Sheraton Presents: Behind the Lens with SHOWTIME” will feature creatives from a variety of SHOWTIME original series, including Lyn Elizabeth Paolo (Award-winning Costume Designer, SHAMELESS), Mircea Monroe (Actor, EPISODES), Pooch Hall (Actor, RAY DONOVAN), Sean Callery (Award-winning Composer, HOMELAND), and Jessika Borsiczky (Executive Producer, HOUSE OF LIES). Moderated by Randy Runkle, Senior Vice President of Programming forShowtime Networks, Inc., the discussion will cover all aspects of the creative process, including production and writing, music composition, and, of course, acting. For fans unable to join the discussion in person, Sheraton and SHOWTIME are inviting them instead to ask questions of the panelists before and during the event by tweeting with #SheratonPresents and #Showtime. Additionally, consumers can view the panel remotely via livestreaming on Sheraton’s Facebook page and at select Sheraton properties in restaurants/bars or the Sheraton Club Lounge. Exclusive interviews, photos, and video from the event will also be available on social media channels and on Sheraton in-room channels.
“We are pleased that guests staying at Sheraton are able to watch the critically-acclaimed, award-winning programming found only on SHOWTIME,” said Patricia Bell Huntress, Vice President, Distributor Marketing, Showtime Networks Inc.“We are excited to be able to team up with Sheraton to create a unique opportunity for their guests and our fans to have an immersive experience with some of the great creators in our industry.”
Sheraton and SHOWTIME are also providing guests more effortless ways to explore various destinations under the guise of their favorite characters through a new set of exclusive city guides featuring travel content inspired by SHOWTIMEseries. The first two guides to premiere are based on HOMELAND and THE AFFAIR: The HOMELAND guide centers on ‘DC Undercover’ and the best places to eat and explore when wanting to stay off the radar in Washington, D.C., while The Affair guide offers a curated exploration of Brooklyn, NY to help inspire creativity. The city guides will be available to Sheraton guests on property websites, through the Sheraton brand’s social media platforms and through the SPG® Weekend website, which offers inspirational and off-the beaten path weekend ideas.
For more information, please visit http://www.sheraton.com/