SiteMinder is pleased today to announce it has secured yet another property of hotel group Restel, the Rantasipi Tropiclandia, to continue its rapid success in the Europe region and increase its global customer base to 20,000. Restel is Finland’s largest hotel and restaurant operator, with 47 hotels and more than 230 restaurants.
Anni Kallioniemi, SVP Commercial at Restel, says, “By adopting SiteMinder’s technology, our hotel has become much more visible to the thousands of travellers we know are searching for a destination that offers beautiful seaside accommodation with family attractions.
“We have also integrated our property management system with SiteMinder’s Channel Manager so we can completely automate our online distribution. This means we can now keep up with the incredible speed at which today’s bookings are made, which is so important to remain competitive. The setup is seamless and a powerful way of increasing our revenue while lowering our costs to acquire guests.”
In addition to the Rantasipi brand, the Restel group consists of Cumulus, Holiday Inn, Crowne Plaza and Indigo Helsinki-Boulevard hotels, as well as Hotel Seurahuone Helsinki and Hotel Atlas Kuopio to provide guests access to more than 8,000 rooms.
“We are thrilled to celebrate this great milestone with Restel. While the Rantasipi Tropiclandia property is new for us, the Restel group has been a terrific customer of SiteMinder for nearly two years and we have enjoyed watching its success, especially with its recent integration of a revenue management system which has added another layer to the group’s smart and efficient marketing on the web,” says SiteMinder’s co-founder and managing director, Mike Ford.
“It is particularly apt that our 20,000th customer should be located in a region as diverse as Europe where we are seeing an ever-growing demand for technology that empowers hotels to have more control of how their rooms are marketed and sold online.”
SiteMinder’s customer base currently spans 160 countries on six continents, and complements its more than 350 partnerships with the industry’s leading providers of online channels, property management systems, central reservation systems and revenue management systems.
In August, the company announced it powered more than US$10.8 billion in revenue for its hotel customers over the 12 months ending 30 June 2015. The figure was generated from close to 27 million hotel reservations throughout the period.