Skypicker will be operating under the new trade name Kiwi.com effective immediately. The adoption of the new brand is simultaneously launched with their redesigned website kiwi.com, maintaining the same great user experience but with a new image reflecting both the evolution of the company as well as its vision for the future. Kiwi.com developed an airline algorithm to help travelers find the lowest possible price for air journeys. A recent study by a German based magazine revealed that booking with this system saves an average of up to 28% in air journeys.
Today the company competes in key markets –selling tickets in more than 150 countries, and their data goes to all major metasearches like Kayak, Momondo, Skyscanner and TripAdvisor among others. “Rebranding represents a successful and ongoing transition to a company well beyond its air travel tradition”. Said Jiří Hlavenka, chairman of the board.
In less than two years the company became a major global player in the b2b low-cost air travel market. Kiwi.com now sets its eyes on growing its B2C division aiming to continue disrupting the market by adding customer service for all travelers, including those flying with low-cost airlines.
“Kiwi.com embodies our culture and direction,” said CEO, Oliver Dlouhý. “ we remain committed to creating ‘customers for life’, this new image clearly shows that we are evolving as a company by expanding our offerings, pushing into new markets, and becoming a ‘beacon of light’ for employees as we continue to grow and innovate,” Dlouhy added.
Based in Brno the technology hub of the Czech Republic, the company now has over 550 employees from 55 nationalities and a 46% female ratio, something the administration is very proud of.
“It is a great time to be an employee of Kiwi.com, and this new brand and logo reflect our enthusiasm and focus to inspiring our travelers pick their next journey’,” said Kateřina Gábová, head of HR at Kiwi.com.
While the brand and logo have changed to better represent what the company is today, the company’s value proposition remains the same – our combination of lowest price for air fares, exceptional customer engagement and deeper industry expertise remains unique, and enables us to develop long-lasting and rewarding customer relationships.