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SnapShot GmbH Announces €1.3M Seed Capital Round

March 8, 2014 Financial No Comments Email Email

SnapShot GmbH, a cloud based technology, education & consulting platform focused on demand management within the hospitality industry, celebrated its first anniversary in March 2014 with the closing of a €1.3M Seed Capital Round.

The funding was led by Austrian federal development and financing agencies, alongside equity investments by STR Inc, STR Global Ltd & Wulf Van Alkemade.

SnapShot occupies a new space in the hospitality technology field, acting as a cloud-based ‘excel-killer’ that aggregates all relevant commercial data in one location, displays real-time cost of distribution metrics and integrated business intelligence views and dashboards.

Incorporated in Salzburg, with operational offices in Berlin & Amsterdam, SnapShot GmbH was co-founded by Michael Heinze, (formerly CEO & founder of Hetras and CTO of HBSi) & David Turnbull (founder of Yeeld Solutions, an outsource Revenue Management & Distribution service provider).

SnapShot’s COO David Turnbull, commented “Getting hotel organisations to make the leap towards profit management and net contribution requires a fundamental re-think towards how demand data is aggregated, manipulated and visualized.  Big talk about ‘Big-Data’ in the hospitality industry is in our opinion premature, and we are focused on providing small data solutions that bring order and understanding to the optimisation and management of demand”

Elizabeth Randall-Winkle, Managing Director of STR Global added “The growing demand for forward looking data intelligence is of critical importance to both owners and operators.  SnapShot has a new and innovative positioning in the industry to achieve this.”

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