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Soneva Introduces the first video of its Festival of Colour campaign

March 2, 2018 Resort News No Comments Email Email

Soneva, the world-leading luxury resort operator, is proud to introduce the very first Bruno Aveillan video from the Festival of Colour campaign. The Pink Video focuses on the soft pink hues that can be found around Soneva Fushi – inspired by St. Valentine’s Day and the colours of the Maldivian sunset.

Regarding his inspiration for the series of colour films that bring the Festival of Colour together, Bruno Aveillan explained, “I discovered Soneva Fushi several years ago and found the experience unique not only because this is a fantastic resort, but because there is something really magical about it, something that awakens all the senses and is hard to put into words. From a purely visual point of view, besides the two main colours you would normally expect in the Maldives (the turquoise of the ocean and the white of the sand), with each day you spend at Soneva, you gradually begin to notice just how many colours you are surrounded by, a really wide, lush spectrum, yet very subtle and harmonious, where every colour feels in the right place, a world in total harmony… This is what inspired me in this series of films…”

In February, Soneva launched its first ever year-long campaign known as a ‘Festival of Colour’ to celebrate the diverse array of guest activities and experiences on offer this year, ranging from visiting Michelin-starred chefs and astronomers, through to authors, champion free-divers, artists and more. Each month of the year is associated with a different colour and theme, which will be brought to life at Soneva’s resorts in the Maldives and Thailand through special on-site events and collaborations.

Underscoring the Festival of Colour is a series of short “colour” films created by the renowned French film director Bruno Aveillan. Bruno visited Soneva Fushi and Soneva Jani in early 2017 to shoot the films, which were inspired by the different colours he found at the resorts. Soneva plans to release one colour film each month during the campaign on its website and on social media.

As part of the Festival of Colour, Soneva has confirmed a huge line-up of visiting experts, including chefs, authors, wine producers, world-champion free-divers, astronomers, artists, wellness practitioners, tennis coaches and more at all resorts.

Soneva’s Festival of Colour runs from February 2018 – February 2019. For more information about Soneva, visit www.soneva.com.  For more information about the Festival of Colour, together with the calendar of visiting artists, visit www.soneva.com/festivalofcolour

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