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Spotify Celebrates #LoveYourselfDay with BTS

September 20, 2017 Apps No Comments Email Email

Attention ARMY, mark your calendars! Today (September 18, 2017) at 5pm (HKT) is going to be a big day for you. BTS will be dropping their latest album, LOVE YOURSELF 承 ‘Her’.

Since Spotify launched its K-Pop Hub in 2015, K-pop has taken over the world, breaking down boundaries between musical genres. BTS has over 1.8 million monthly listeners, and is considered a mega Korean boy band. Not only did they win an award at the Billboard Music Award 2017 in May, they were also recently named as one of TIME Magazine’s 25 Most Influential People on the internet.

As part of the album launch, Spotify is introducing #LoveYourselfDay, in hopes to encourage self-acceptance and empowerment.

BTS is known for their encouraging messages, which are often woven within their lyrics. This time around, the boys will be leaving their messages within the K-Pop Daebak playlist on Spotify. The boys will be taking over theK-Pop Daebak playlist for one week from today (September 18, 2017) onwards. Head over to the playlist to enjoy some of the band’s favourite songs and pre-recorded messages.

In addition to that, Spotify worked with BTS to record video messages for the ARMY as part of the celebrations.  Head over to our Facebook Event Page to find out more.

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