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Starwood goes dark across the Pacific to shine the light on climate change

March 19, 2016 Responsible Tourism No Comments Print Print Email Email

Starwood Hotels & Resorts goes dark across the Pacific to shine the light on climate change with Earth Hour 2016. Seven hotels will join millions around the world in turning off lights for one hour on March 19 at 8:30 p.m. local time to illuminate a powerful message about environmental awareness and action.The theme of the 2016 Earth Hour celebration focuses on climate change following a successful United Nation’s COP21 conference in Paris. The annual global environmental awareness event was created and instituted by the World Wildlife Fund (WWF) in 2007 to emphasize the threat of global warming and the need to reduce carbon emissions.

The following hotels will turn off lights and use candlelight in appropriate public areas such as restaurants and bars:

  • Sheraton Samoa Aggie Grey’s Resort
  • Sheraton Noosa Resort & Spa
  • Four Points by Sheraton Brisbane
  • The Westin Sydney
  • The Westin Melbourne
  • Sheraton on the Park, Sydney
  • Sheraton Grand Mirage Resort Gold Coast

“It’s a privilege for us to support such a powerful movement with such a simple gesture,” said Ashley Hansen, Regional Director of Sales & Marketing and Starwood Sales Organisation. “Earth Hour reflects a philosophy we try to practice year-round that we all must do our part and together we can make a big difference. Climate change affects everyone and it also has an impact on the continued success of our business.”

Last year, nearly 600 Starwood properties around the world participated. In addition to conserving energy, many properties hosted events and activities that engaged associates and guests. Some projects and programming included themed menus designed to highlight local and organic foods and Earth Hour inspired cocktails; special performances, tailored concerts, and displays of traditional entertainment; and distinctive campaigns devised to support individual community initiatives and conservation efforts.

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