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STR Global: Americas hotel results for September 2014

October 27, 2014 Statistics & Trends No Comments Email Email

The Americas region recorded positive results in the three key performance metrics when reported in U.S. dollars during September 2014, according to data compiled by STR and STR Global.

Compared with September 2013, the Americas region reported a 3.8-percent increase in occupancy to 65.7 percent, a 4.3-percent increase in average daily rate to US$117.86 and an 8.3-percent increase in revenue per available room to US$77.43.

Among the key markets in the region, six reported double-digit RevPAR increases: Boston, Massachusetts (+17.3 percent to US$171.71); Chicago, Illinois (+16.9 percent to US$121.07); Washington, D.C. (+16.3 percent to US$113.32); San Francisco, California (+10.5 percent to US$214.20); Mexico City, Mexico (+10.5 percent to US$91.13); and Miami, Florida (+10.1 percent to US$92.38). Buenos Aires, Argentina (-19.3 percent to US$76.42), and Rio de Janeiro, Brazil (-14.7 percent to US$134.58) experienced the largest RevPAR decreases.

Boston jumped 12.1 percent in ADR to US$201.84, reporting the only double-digit increase in that metric. Buenos Aires fell 13.5 percent to US$126.58 in ADR, posting the largest decrease in that metric.

Washington, D.C. (+9.8 percent to 72.3 percent), and Montreal, Canada (+8.0 percent to 77.1 percent), achieved the largest occupancy growth in September. Buenos Aires experienced the largest occupancy decrease, falling 6.7 percent to 60.4 percent.

Performances of key countries in September 2014* (all monetary units in local currency):

Occupancy % change ADR % change RevPAR % change
Brazil 66.1% -0.3% BRL272.24 -1.2% BRL180.07 -1.5%
Canada 74.0% +2.9% CAD144.11 +3.0% CAD106.67 +5.9%
Mexico 54.6% +5.5% MXN1,281.84 -11.3% MXN700.30 -6.4%
United States 65.7% +3.9% USD117.17 +5.3% USD76.97 +9.5%

*percentages are increases/decreases for September 2014 versus September 2013

Year-to-date 2014, the Americas region’s occupancy rose 3.3 percent to 65.8 percent; its ADR was up 4.1 percent to US$117.55; and its RevPAR increased 7.6 percent to US$77.40.

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