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STR Global releases preliminary April 2014 data for London

May 14, 2014 Statistics & Trends No Comments Email Email

STR Global’s preliminary April data for London indicate positive growth in all key performance indicators.

Based on daily data from April, London reported:
* increases in supply (1.3 percent) and demand (3.0 percent);
* a 1.6-percent increase in occupancy to 83.7 percent;
* a 5.3-percent increase in average daily rate to GBP136.70; and
* a 7.0-percent rise in revenue per available room to GBP114.45.

“London continued to post record levels in the three performance measures of any April since1993, when STR Global began collecting data for the capital”, said Elizabeth Winkle, managing director of STR Global. “ADR remained the driving force behind positive RevPAR performance since September 2013, while occupancy levels in excess of 80% have been achieved for the second month in a row”.

STR Global will release April 2014 results in two weeks. The May edition of the STR Global Hotel Market Forecast will be available by the end of this month.

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