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STR: Preliminary July data for Berlin hotels

August 12, 2017 Hotel Trends No Comments Email Email

STR’s preliminary July 2017 data for Berlin, Germany, indicates strong rate growth helped by events in the market.http://www.banyantree.com/en/ap-thailand-phuket-spa-sanctuary

Based on daily data from July, Berlin reported the following in year-over-year comparisons:

  • Supply: +2.2%
  • Demand: +2.1%
  • Occupancy: -0.1% to 82.4%
  • Average daily rate (ADR): +14.1% to EUR93.01
  • Revenue per available room (RevPAR): +14.0% to EUR76.68

The German capital’s rate performance was boosted by Berlin Fashion Week, which shifted from the last week of June in 2016 to the first week of July this year (4-7 July). Berlin also hosted the Lesbian and Gay City Festival (15-16 July). STR analysts attribute the market’s marginal dip in occupancy to supply growth.

STR will release actual July 2017 results later this month.

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