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The Cologne Tourist Board at ITB 2014

March 4, 2014 Trade Events No Comments Email Email

From 5 until 9 March, the Cologne Tourist Board will once again take part in ITB, the world’s leading travel trade show, which will be held in Berlin. 

In cooperation with its neighbouring cities along the Rhine, Bonn and Düsseldorf, the Cologne Tourist Board will be presenting its services to international trade visitors and private visitors at Stand 103 in Hall 8.2.

The Cologne Tourist Board’s managing director, Josef Sommer, is looking forward to the start of the trade fair. “Current developments in tourism show that Cologne’s appeal has grown on the international level in particular,” he says. “People in Germany and abroad regard Cologne as a top-quality destination. As we build on this positive trend, we want to establish new contacts, Candi Beach Cottagesintensify existing business relationships and exploit synergies with our partners. The joint stand at ITB provides us with an ideal platform for achieving these goals.”

To commemorate the 850th anniversary of the translation of the Three Wise Men to Cologne, the Cologne Tourist Board has chosen “Holy Cologne 2014 / 2015” as its main theme for this year and next. It is also supporting the UNESCO World Heritage Site theme of the German National Tourist Board (DZT) and taking advantage of the resulting synergies.

Due to its history as a trading centre and a place of pilgrimage, Cologne has always been regarded as a melting pot of different cultures.This is also demonstrated by the city’s wealth of art treasures and cultural artefacts, including Cologne Cathedral (a UNESCO World Heritage Site), the unique ring of 12 Romanesque churches, the archdiocesan art museum Kolumba, and the Museum Schnütgen, which presents an important collection of medieval art in one of Cologne’s oldest churches. In the future, Cologne will also have anarchaeological zone that will incorporate a Jewish museum. In addition, the city has many other houses of worship that are devoted to other religions, including a large central mosque, which will be completed in the Ehrenfeld district in 2014. As a result, the term “Holy Cologne” refers not only to Cologne as a centre of Catholicism or a city of churches, but to Cologne as a cosmopolitan location that welcomes many religions and diverse cultures.

Several top-class events that will focus on the “Holy Cologne” theme are planned for 2014 and 2015. The Cathedral’s Hubertus Chapeland Treasure Chamber will highlight the cult of the Three Wise Men from a historical and art historical perspective (23 July 2014 to 15 January 2015). From 25 October 2014 to 25 January 2015, the Three Wise Men will also be the topic of an exhibition at the Museum Schnütgen (“The Magi. Legend, Art and Cult”). In addition, the Wallraf Richartz Museum & Foundation Corboud will be presenting an exhibition titled “The Cathedral. Romanticism — Impressionism — Modernism from 26 September 2014 to 18 January 2015. Until August 2014, the archdiocesan art museum Kolumba is holding an exhibition titled “show cover hide. Shrine”, which is devoted to a key theme in the history of Western art and culture.

folding map provides a concise overview of the most important events, buildings and offers related to religion in Cologne. The map is available in German and English and can be picked up free of charge at the Cologne Tourist Board. It will be presented for the first time at ITB. Visitors can also book special travel packages devoted to the main theme. The “Holy Cologne” theme package includes an overnight stay for two people in a double room in an upper medium-category hotel (including breakfast). The package also includes admission tickets for one of the “Holy Cologne” exhibitions in the city’s museums, participation in a public guided tour of the city, KölnCards and a surprise souvenir. The second theme package — “From confessional to confessional” — includes an overnight stay in a medium-category hotel (including breakfast), KölnCards, admission to the Cathedral Treasure Chamber, access to the tower of the Cologne Cathedral and a Kölsch beer in the Malzmühle brewery, which has the onlyBeichtstuhl (literally “confessional”, the traditional cash desk in a Cologne pub) that is still actively operating in the city. Specialthematic guided city tours were developed for the following themes: “On the track of old bones,” “Cathedral & synagogue” and “A visit to a convent.” In addition, all of the pertinent information can be found on special pages devoted to the year’s main theme at

The Cologne Tourist Board invites interested visitors to the Joint Media Talk of Cologne, Bonn and Düsseldorf on Thursday, 6 March, at 11 a.m. The speakers will be Lord Mayor Jürgen Roters of Cologne, Lord Mayor Dirk Elbers of Düsseldorf and Mayor Helmut Joisten  of Bonn. They will give talks highlighting the subject “Art treasures along the Rhine“.

The three cities Cologne, Bonn and Düsseldorf will also pool their efforts to organise the 13th “Rhine Night” on Thursday, 6 March 2014, at the waterworks in Berlin-Charlottenburg/Wilmersdorf. At this traditional get-together, tour operators, travel journalists and other partners from the tourism sector will once again have the chance to make new contacts and strengthen business relationships in a casual setting.

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