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The Westin Grande Sukhumvit, Bangkok Holds Well-Being Open House To Kick Off Year-Long Global Wellness Movement

April 10, 2014 Spa & Wellness No Comments Email Email

Today, THE WESTIN GRANDE SUKHUMVIT, BANGKOK is opening its doors to the public as part of the global  launch of the Westin Well-being Movement, a campaign designed to enhance the well-being of guests and associates around the world. 

The year-long initiative, $15 million campaign will introduce a string of innovative partnerships and programs across Westin’s six brand pillars: Sleep Well, Eat Well, Move Well, Feel Well, Work Well and Play Well.  Today’s launch coincides with the International Day of Happiness and Well-being and the Spring Equinox – traditionally recognized as the season of renewal.

From March 21, 2014, THE WESTIN GRANDE SUKHUMVIT, BANGKOK will welcome guests, associates and consumers to experience the brand’s signature well-being programs, including “New Balance, Gear Lending, runWESTINSM, Fit-Test” programs and encourage guest to eat well with SuperFoodsRx™ Signature Dishes from in-room dining menu, or at Pool Bar, Taste and Zest, then get a complimentary cup of Jing Jasmine Silver Needle cold infusion. THE WESTIN GRANDE SUJHUMVIT, BANGKOK is one of 200 Westin Hotels & Resorts around the world to invite guests and non-guests to experience a world of well-being.

“We are excited to launch Westin’s Well-being Movement at THE WESTIN GRANDE SUKHUMVIT, BANGKOK. The Health benefits of practicing mindfulness are widely recognized and offering a holistic fitness solution designed for travelers to leave the hotel feeling better than when they first arrived. This campaign also highlights Westin’s commitment to improving wellbeing of our guests and associates,” said Charles Jack, the hotel’s General Manager.unnamed (7)

Mindfulness and Meditation Pioneer Checks-In to Westin Hotels

The Westin Well-being Movement will launch globally with Headspace, its first new partnership of 2014 aimed at helping guests “feel well.”  Headspace founder and meditation pioneer Andy Puddicombe, will lead the charge as the authority for the brand’s “Feel Well” pillar and is the first appointee to the Westin Well-being Council – a diverse advisory board composed of renowned thought leaders, each of whom aligns with a specific wellness brand pillar. Westin is the first hotel brand to launch a brand-wide mindfulness and meditation program and through its new partnership with Headspace will help guests to “feel well” by providing customized content through a dedicated space on Westin.com including videos and seven custom meditation exercises. Specifically curated for Westin guests, the program was designed to address the needs of both leisure and business travelers, pre and post-stay and including programs to help guests get ready for the journey, sleep, switch off from work, how to use technology mindfully and more. Westin will also introduce Headspace modules that were developed exclusively for its associates around the world to help promote wellness in the workplace.

The Westin Well-being Movement is a natural extension of brand’s historic commitment to health and wellness. The inspiration for the brand’s wellness strategy, the iconic Heavenly® Bed (Sleep Well) is beloved by guests and lauded as one of hospitality’s great innovations. Westin’s global partnership with SuperfoodsRx (Eat Well) offers guests food that fuels the body with rich antioxidants and tastes great. WestinWORKOUT, RunWESTIN and Westin Gear Lending with New Balance (Move Well) together pack a formidable punch and offer guests a holistic fitness solution.  The brand’s nature-inspired design, signature sensory welcome and Heavenly Bath and Heavenly Spa (Feel Well) offer a relaxing respite from the rigors of travel. Tangent (Work Well), the innovative workspace concept modeled to support today’s mobile traveler, is receiving rave reviews and high usage from guests.  Westin Weekend (Play Well) signature experiences are designed to let guests escape, discover and relax without all the hassles and restrictions other brands impose. The brand’s new digital destination guide, Westin Finds from AFAR, provides guests with uniquely curated travel experience.

For more information on the Westin Well-being Movement and THE WESTIN GRANDE SUKHUMVIT, BANGKOK, please visit  on www.westingrandesukhumvit.com and find us on www.facebook.com/westinbangkok.

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