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This could be the coolest ‘middle seat’ in the world

December 5, 2017 Headline News No Comments Email Email

Emirates has come up with a brilliant trick which finally makes the “middle seat” on an aircraft desirable and gives it a window with a view – though this is no ordinary middle seat.

The first class suites on Emirates new B777 layout, revealed recently, have their own windows. The suites may be in the middle of the cabin (first class is configured 1x1x1 across the aircraft, with each “1” being a suite) but to ensure all first class customers have a view, Emirates has fitted them with the industry’s first virtual windows.

These virtual windows relay and project the view from outside the aircraft using real-time camera technology. In the other suites, with real windows rather than virtual, binoculars are available for customers wanting to explore the sky outside their windows.

The new Boeing 777 First Class suite with virtual windows

Emirates president Tim Clark is on record saying that the view through the virtual windows will actually “change if you look left or right”.

Suites are also connected directly to cabin crew via iPad-type screens in each suite. If you tap on the screen, a flight attendant’s face appears and you can talk to them and place an order.

The suites also come with a “service window”, a little private hatch where customers can be served drinks and canapés undisturbed.

Another innovation is a soft leather seat which reclines into a fully flat bed and which Emirates says can be placed in a “zero-gravity position inspired by NASA technology”, giving a feeling of relaxation and weightlessness.

“The roomy suites also have ample space for passengers to change in the privacy of their suites even after the bed has been made,” Emirates says.

Zero-gravity position

The airline’s first class private suites were inspired by the Mercedes-Benz S-Class and the airline says they are first in the industry to be fully closed with sliding doors that extend to the cabin ceiling, ensuring an unmatched level of privacy.

The Mercedes-Benz S-Class touch is why the airline considered motoring celebrity Jeremy Clarkson the ideal personality to promote the new suites. See: Clarkson pushes new first-class Emirates suites

Written by Peter Needham

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