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Total Visitor Spending Rose 7 Percent While Arrivals Increased 5.5 Percent In June 2013

July 29, 2013 Destination Hawaii No Comments Email Email

Visitors who came to Hawaii in June 2013 spent a total of $1.3 billion[1], an increase of 7 percent from June 2012, according to preliminary statistics released today by the Hawaii Tourism Authority.

Total arrivals, which have shown continuous growth since September 2011, rose 5.5 percent to 716,577 visitors in June 2013. Daily spending by all visitors increased 2.4 percent to $198 per person. The average length of stay by all visitors of 9.24 days was about the same compared to June 2012. In the first half of 2013, total visitor expenditures rose 6.9 percent to $7.4 billion and total arrivals grew 5.6 percent to 4,155,868 visitors.

Arrivals by air from U.S. West increased 10.4 percent to 313,526 visitors in June 2013, while total expenditures grew 15.3 percent to $482.2 million. Even though U.S. East arrivals declined (-3.4% to 170,991 visitors), higher daily spending (+5.2% to $202 per person) netted $361.1 million in total U.S. East visitor expenditures, comparable to June 2012.

Arrivals from Japan rose 3.1 percent to 120,417 visitors in June 2013. However, lower daily spending (-9.1% to $294 per person) and a shorter length of stay (-5.2% to 5.88 days) resulted in an 11.2 percent drop in total visitor expenditures to $208.3 million.

Arrivals from Canada increased 9.7 percent to 17,582 visitors while total visitor expenditures grew 11.1 percent to $33.4 million.

Arrivals from All Other markets rose 10 percent to 94,061 visitors, driven by strong growth from Oceania (+35.2%) and Other Asia (+14.1%) compared to June 2012. Combined total expenditures from All Other visitors increased 23.2 percent to $222.1 million.

No out-of-state cruise ships came to Hawaii in June 2013; however, total cruise visitors (by cruise ship and by air) remained flat compared to June 2012 (see page 6).

Total visitor expenditures increased on the four larger Hawaiian Islands compared to June 2012 (see page 4).

Total air seats in June 2013 increased 8.3 percent to 932,884 seats, with double-digit growth in scheduled seats from Oceania (+63.2%) and Other Asia (+28.5%) (see page 5).

Mid-Year 2013:

Total expenditures by U.S. West (+12.4% to $2.5 billion) and U.S. East (+8.5% to $1.9 billion) visitors were higher compared to the first half of 2012, but total spending by Japanese visitors declined 5.6 percent to $1.2 billion. Arrivals from Oceania (+33.5%), Other Asia (+22.1%), Europe (+12.7%) and Latin America (+30.5%) rose significantly; while arrivals from U.S. West (+7.4%), U.S. East (+1%), Japan (+5.2%) and Canada (+3.2%) showed moderate growth.

Maui (+11.9% to $1.9 billion; +3.8% to 1,200,190 visitors), Hawaii Island (+20.6% to $979.7 million; +5.8% to 753,678 visitors) and Kauai (+15.4% to $731 million; +5.3% to 560,732 visitors) showed growth in total visitor expenditures and arrivals compared to the first half of 2012. Total visitor spending on Oahu ($3.7 billion) was similar to June 2012, while arrivals rose 6.7 percent to 2,515,823 visitors.


[1] Total visitor expenditure statistics presented in this press release are not adjusted for inflation (nominal dollars).

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