Industry leader Trafalgar has today announced the appointment of Jason Wolff as its new Managing Director for Australia, commencing late April 2019.
Wolff’s experience spans over 15 years, holding various senior positions in the travel, FMCG and retail sectors. Joining Trafalgar from his previous role as Head of Marketing for Flight Centre, Wolff has worked across a myriad of prominent organisations throughout his career including Supercheap Auto, BCF, Beaurepaires and McDonalds – delivering successful and forward-thinking integrated outcomes for these brands.
Wolff has executed astute digital and traditional media campaigns and was instrumental in leading the brand direction and marketing teams for BCF and Ray’s Outdoors within the Super Retail Group. His skills surpass the marketing sphere, having spearheaded private brand development, CRM, social and e-commerce strategies as well as having robust experience in fundamental category management, multi-site operations, due diligence and acquisitions skills.
CEO of Trafalgar, Gavin Tollman comments on the appointment of Wolff; “Whenever I hire a new executive, the key criteria I look for are one’s desire to push boundaries and drive to prosper. A passionate leader that will continue to succeed Trafalgar as the leader in our category as well as possessing a deep love of travel.”
“Jason’s customer centric approach with a strong focus on commercial outcomes and stakeholder engagement, along with his diverse experience across a variety of senior management roles, his ability to think outside of the box and his desire to inspire and engage the members of the team to deliver bigger and better ideas as well as help further define these for our agent partners – make him the perfect candidate and we are delighted to welcome him to the Trafalgar team”,Concludes Tollman.
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