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Travel Trumps “Things” This Festive Season

December 21, 2018 HOSPITALITY NEWS No Comments Email Email

Tis the season of gifting and independent research* from Trafalgar shows that consumer goods are no longer providing the gratification people are looking for over the holiday season, with 74% preferring to have experiences over having “things.” 

With a big shift in focus for consumers to buy experiences this Christmas, Trafalgar makes it easy for agents to capitalise on this trend with its array of immersive, rich and experiential travel experiences for clients across all seven continents. As well as a new Family Experiences program that offers a seamless family holiday option for clients, as well as creating the opportunity for agents to sell more trip pax to families of three, four, six or more.

Aussies will each spend an average of $1,325** over Christmas this year, with two-thirds of people regretting the amount of money they forked out***. There’s no need to convince agents that the gift of travel is priceless and the memories of a holiday with loved ones will far surpass the credit card debts that will be accumulated buying gifts for the whole family. So it’s time for travel to take its lion’s share of the Christmas bounty!

Trafalgar continues to lead the way in multigenerational travel with the launch of its 2019 Family Experiences program. Perfect for clients wanting to spend invaluable time with children before they grow up or creating an everlasting bond on a once in a lifetime trip with three generations – grandchildren, parents and children; the perfect sale trifecta!

Galdiator family experience 

Each carefully-crafted itinerary allows families to reconnect, as well as combatting the complexities of travelling as a family because everything is taken care of. With WI-FI equipped transport, comfortable accommodation and meals that will please even the fussiest young palettes, as well as an experienced family friendly Travel Director always on hand to combat any language barriers, clients won’t worry about a thing. Travelling with other likeminded families also allows children to make lifelong friends and parents to relax and unwind as the kids play amongst themselves.

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