Soravit Hotels unveiled its very first hotel concept, attitude on granville, a playful boutique Hotel featuring the themes of Tsim Sha Tsui and Old Hong Kong.
Lay your head with an attitude
Conceptualized by Alexander Fu, Vice Chairman and CEO of Soravit Hotels and designed by renowned Oval Partnership, Attitude is inspired by the early 70’s and 80’s scenes of old Hong Kong. Upon arrival at the hotel lobby, your eyes can’t help but be drawn to the creamy white local public housing walls, vintage letterboxes, retro pay phones and an adjoining chic internet corner, while the reception desk is made out of local market plastic crates, adding a touch of nostalgic throw back for guests. The art, décor and ambiance throughout the hotel will have guests reliving with that classic, good old yesteryear in present day Hong Kong.
The hotel also displays a variety of paintings from Josephine Fu at FuFu Studio. All the artworks are based around Tsim Sha Tsui neighborhood of what Granville Road looked like before multiple developers and landlords regenerated them, what the surrounding area is consisted of, and basically what TST was, and has been made out of. The hotel is a great and supportive platform for local artists to share their talents and the guest area is an amazing opportunity to introduce the next generation of artists around the world to Hong Kong’s culture and heritage.
More than a room
Offering 81 old Hong Kong themed playful guestrooms right in the heart of Granville Road, Tsim Sha Tsui, rooms at attitude on granville are categorized into Urban, Cozy, Elite and Studio Suite.
Each of the room is painted with wall graphics curated by One Bite, a Hong Kong local designer house best known for its strong sensitivity towards local cultural ingredients. All graphics are themed after the early scenes of old Hong Kong and landmarks of Tsim Sha Tsui ranging from Star Avenue, Clock Tower, cross harbor ferry, Canton Road, the famous big yellow floating duck and even Bruce Lee! Offering guests a truly culturally rich lodging experience of Hong Kong.
Each of the 15m² Urban Double or Twin room has been individually designed in a twisted nostalgic style by the hotel’s appointed artist. All the furniture is handcrafted to give the rooms a rustic glow.
Offering a space of 22 m², Cozy Rooms are fully equipped with king-size beds that can be twinned, writing desks, high speed wireless internet access and LED TVs.
The 25 m² Elites are spacious with separated seating. Enjoy a great night’s sleep in either a king-size bed or one of two single beds. These rooms also include 2-seat sleeper sofas which make them ideal for a family of up to 2 adults and 2 kids.
These spacious Studio King/ Twin Suites each measuring 35 m² are open-plan in design with separate sleeping and lounge areas featuring large windows with charming views of Granville Road. These rooms also provide double pull-out sofa beds which perfectly accommodate families with children.
Being part of Granville’s Story
attitude on granville is essentially a hotel with the theme of old Hong Kong, “retro”, “hip”, and “trendy”, reminding tourists and locals the fundamental elements of traditional Hong Kong, particularly Tsim Sha Tsui. “We are trying to create a group of boutique hotels that really have a character and attitude in each and every one of them,” said Alexander,
”Literally at the meeting point of Tsim Sha Tsui, Granville Road in itself is filled with character: within a few steps away from the Knutsford Terrace, one of the most popular night life places in Kowloon, the most looked-out-for drug store – Lung Shing Drug Store, the old-school family-owned legacy of Tai Ping Koon restaurant, The One shopping mall, Tsui Wah restaurant, and many more! In fact, it is not just a street that only attracts the young and trendy, but it is also a place that allows the older generations to remember their youth and the old days! Therefore, we want to highlight these particular characters within our hotel, introduce them to tourists, and remind the locals.”
*To celebrate its grand opening, attitude on granville is now offering free breakfast for a booking of minimum two consecutive nights. More info at www.soravithotels.com / facebook and instagram: attitudegranville