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TUI UK & Ireland Celebrates its One Millionth Eco-Traveller

August 28, 2014 Corporate No Comments Email Email

TUI UK & Ireland’s Eco-traveller programme has reached a milestone as the one millionth school child participates in the initiative. Since the scheme was launched four years ago, over 4500 teachers have regsitered, with over 380,000 children participating so far this year alone.  

The Eco-traveller programme aims to engage and educate children on sustainable tourism. Working with the National Schools Partnership, the initiative invites schools to download free educational resources all designed to teach school children at Key Stage two and three (aged 7-12) about the steps that they can take to contribute to a more sustainable future.

The Eco-traveller programme includes a series of lesson plans, activity sheets and quiz games played on interactive white boards or online. Activity sheets on destinations such as Mexico encourage the children to think laterally about ecosystems, different cultures and the needs of animals and humans whilst spotting the problems that could be caused by climate change in communities around the world. The children also learn about the issues that holiday destinations could face, with a detailed look at the sustainable tourism projects that Thomson and First Choice are involved in.

Jane Ashton, Director of Group Sustainable Development at TUI Travel PLC, who said:  “We are delighted that our Eco-traveller programme has been so well received by teachers and pupils alike.  We are committed to raising awareness and making it easy for our customers to make sustainable choices when holidaying abroad. By teaching children how they can make a difference really drives the sustainability message home to the next generation of holidaymakers.”

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