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Virgin Australia Brings Its X-Factor To The Skies

March 31, 2017 Aviation No Comments Email Email

Virgin Australia will provide further choice for guests with the launch of Economy X, a new product designed to provide more comfort and an enhanced travelling experience both on the ground and in the air across Virgin Australia’s entire network.

Economy X is an Australian-first product in the domestic market and is set to transform economy travel in Australia. Virgin Australia’s entire fleet of 75 Boeing 737 aircraft is being reconfigured to provide extra legroom in the first three rows of the Economy cabin. The majority of the reconfiguration is due to be finished by the end of May,3 when guests will be able to access Economy X. The reconfiguration of Virgin Australia’s Boeing 737s means that nearly 20 per cent of Economy seats on these aircraft offer extra legroom.

Group Executive Virgin Australia Airlines John Thomas said: “We know that speed on the ground and space in the air are important to our guests, which is why we’re excited to launch Economy X. Economy X will empower passengers to tailor their travel experience and will give them more choice when they fly. I’m confident that Economy X will be very well received by guests.”

For Domestic flights operated by Boeing 737 aircraft, Economy X will be located in Rows 3-5 as well as the Exit Rows and features:

A minimum of 3 inches (7.62cm) extra legroom;

Preferred overhead locker space;

Priority boarding3; and

Priority security screening4.

Economy X replaces Economy Space+ on Short Haul International flights and will include the above features as well as Priority Check-in where available.

On Long Haul International flights, Economy X also replaces Economy Space+ and offers: 

Extra legroom;

Premium check-in;

Premium boarding;

Designated overhead locker space;

Guaranteed first meal choice; and

Premium noise-cancelling headset.

Economy X is free of charge for Velocity Frequent Flyer Platinum members, who will be offered the product at the time of booking or where available at any time before check-in when flying on the Domestic or Short Haul International network, while their companions5 travelling on the same booking will also be eligible6.

Guests travelling on Virgin Australia’s Domestic network will continue to enjoy complimentary food, checked baggage and entertainment.

Economy X goes on sale on 31 March 2017 and can be purchased when selecting a seat during the booking process, at check-in, at any time through Manage Your Booking on or through a travel agent.

Guide to Economy X by aircraft type

Aircraft Type Economy X capacity Economy X location


Boeing 737-800 30 seats Rows 3-5; Row 13 & 14
Boeing 737-700 24 seats Rows 3-5; Row 10
Boeing 777-300ER 57 seats Rows 20-25; Rows 26 & 39
Airbus A330-200 8 seats Row 28
Embraer E190 4 seats Row 12
ATR 4 seats Row 1
Fokker 100 5 seats Row 12
Fokker 70 5 seats Row 11

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