Visit Stockton, the official destination marketing organization for Stockton, California has added texting as an additional way to enhance the visitor experience. Partnering with Seattle based Chatbox Inc., the team at Visit Stockton are now available to answer questions from visitors via texting the organization’s existing toll-free number at 877-778-6258. “Text messaging allows us to quickly respond to visitors’ needs while they are in the city enjoying all that Stockton has to offer,” said Visit Stockton CEO Wes Rhea. “Not everyone wants to download an app, and there isn’t always service available to access a website on a mobile device when someone has questions.” When inquiring about dining, shopping, and things to do, travelers can now extend a direct line to those who know the city best by texting with the team at Visit Stockton.
Founded by graduates of the travel industry, the Chatbox service is new to Destination Marketing Organizations having only been released to bureaus in August of 2016. CEO of Chatbox, Doug Miller stated, “Messaging apps have now surpassed social networks for active users. It’s no surprise then, that messaging is fast becoming the new interface to discover and book travel. 85% of US consumers want to text with merchants the way they do with friends. Visit Stockton is out-in-front of this enormous opportunity to engage travelers, grow visitation and drive traffic to local businesses.”
Texting provides a way for the Visit Stockton team to offer prompt and personal attention to guests who are in Stockton for business, attending a sporting event or family reunion, and more. The extension of visitor service hours is another big positive for Visit Stockton. The Visit Stockton office in Downtown Stockton is open Monday through Friday from 7:30am to 4:30pm, but Chatbox makes the team accessible for texting from 8am to 8pm, seven days a week. Texting service hours can also be adjusted as necessary when demand for information and service will be higher; the NCAA Women’s Division I Regionals coming in March to the Stockton Arena will be a good example. Visit Stockton also offers a live chat option through their website during normal business hours.