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Volaris Successfully Diversifies its Route Network to Further Strengthen its Profitability and Presence

October 13, 2014 Aviation No Comments Email Email

Volaris, the leading ultra-low-cost airline operating the most extensive domestic route network and increasing international service to the United States, continues its expansion and diversification in both the domestic and international markets, promoting connectivity and actively switching bus passengers at competitive price levels. This enables Volaris to further strengthen its profitability and growth prospects.

With the addition of upcoming new services to Reno, NV (RNO) and Fort Lauderdale, FL (FLL), Volaris will serve 17 destinations and 38 routes internationally by year-end, building on its growing reputation as an excellent travel alternative for Customers who wish to visit friends and family on both sides of the border and providing more and better options for the Hispanic communities in these regions. The success of this initiative is highlighted by Volaris’ strong international traffic growth: in its September traffic release, the airline booked 1.3M international passengers with a 85.2% international load factor year to date.

In Guadalajara, Volaris is the largest international carrier, serving 17 international destinations and up to 126 weekly flights in October, and leads with a 35% passenger market share. Volaris has carried over 13.9 million passengers since the airline started operating at this airport in 2006, and of these, 10.4 million have been domestic passengers and 3.5 million international.

In the domestic market, Volaris has become service leader in Tijuana in terms of seats and destinations offering 29 domestic destinations and 340 weekly flights. In addition, Volaris continues to expand in Monterrey, having already reached 18 point-to-point routes, continuing to advance its point-to-point strategy.

“Route expansion focused on our core Customer and service strengths is key to the success of the Volaris Ultra Low Cost Carrier Model. The switch from bus to air travel remains an unprecedented opportunity in air travel, and we continue to make progress gaining new air travel customers based on low fares and providing a high quality travel experience. Volaris will continue to expand its route network to both meet and build market demand.” said Enrique Beltranena, CEO from Volaris.

Volaris is the Mexican carrier with the largest number of domestic routes, with a current total of 95 connections, as well as an increasing international presence with 11 announced routes between Mexico and the United States so far in the second half of the year.

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