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Warwick Renews Agreement with Leonardo for Visual Content Management and Distribution

August 16, 2014 Hotel News No Comments Email Email

Leonardo Worldwide Corporation has been providing Warwick International Hotels (WIH), a collection of iconic, upscale hotels and resorts, with enterprise-level digital asset management and media distribution services for a number of years.

WIH will continue to manage its hotel images and distribute them to Leonardo’s extensive visual media syndication network under a renewed subscription to Leonardo’s VScape Digital Asset Management System.

VScape enables Warwick to control digital assets for its collection of over 55 hotels worldwide using one central image management system integrated with the VNetwork to ensure its hotels’ stories of history and quality are brought to life through photos consistently and accurately.

Warwick also subscribes to Leonardo’s Private Digital Library (PDL), a permission-based digital asset library that is directly connected with Warwick’s VScape instance. It eliminates the need to upload hotel media assets to multiple systems while making it easy to control access and monitor image downloads by internal departments, agencies, and the media.

“Each of our hotels has a vibrant history and unique story to tell. Leonardo’s technology is mission critical to helping us bring these stories to life on the thousands of channels that consumers use to discover and shop for our hotels. We look forward to a continued and successful relationship with Leonardo,” said Jean-Marie Pebrel, Warwick’s Director of Sales & Marketing – Europe.

“By offering the most extensive network of travel websites and centralized media management technology, we ensure the rich stories behind each of Warwick’s hotels are being shown on the websites, devices and platforms that consumers shop for travel and that it is consistent, high quality, and presented in an appealing manner,” says John McAuliffe, Leonardo’s President.

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