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Windsor Hotel Records Best Ever Occupancy; Points to Outstanding Outlook for 2014 and Beyond

February 14, 2014 Hotel News No Comments Email Email

Melbourne’s Windsor Hotel enjoyed its highest ever monthly occupancy in January this year.

Windsor Hotel CEO David Perry said the 94.2 per cent occupancy rate, compared to 84.2 per cent for January 2013, was reflective of very robust market conditions and pointed to solid growth potential for Melbourne CBD hotels in 2014 and beyond. He said the trend is continuing into February.

“Obviously all Melbourne hotels benefit strongly from the Australian Open Tennis Championships in the last two weeks of January,” Mr Perry said. “However, for the Windsor to achieve this result means we were almost completely booked out from January 1 to 31 and that is extraordinary.”

Perhaps the most encouraging news was that the number of guests from overseas increased by 45 per cent over January 2013 indicating Melbourne’s growing international appeal for tourism generally and special events with all geographic source markets registering robust growth. Australian guest numbers also increased up 4% over January 2013.

Mr Perry said the result reaffirms the findings of a major study released by Deloitte last year which identified tourism as one of five super-growth industries which could be expected to grow significantly faster than the economy as whole over the next 10 to 20 years, offsetting the declining resources sector.

“The outlook is very promising,” he said. “The continual and significant increases in international and domestic arrivals at Melbourne Airport, and the steady expansion of Asia’s middle class are combining to present strong long-term opportunities for Melbourne hotels. The economy is clearly on a stronger footing than many people believe.”

“More than seven million international passengers arrived at Melbourne Airport during 2013, up seven per cent over 2012. It can be assumed many of these visitors want quality hotels able to cater to both business and leisure needs and clearly that benefits the hotel sector across the board.

“The challenge in coming years is whether tourism and transport infrastructure is sufficiently geared up to meet demand. Melbourne Airport is certainly investing heavily over the next 10 years expecting that these high growth rates continue”.

Built in 1883, the 180-room Windsor Hotel pre-dates the Savoy in London, which was built in 1889, the Waldorf Astoria in New York which dates back to 1893, and the Ritz Paris which opened in 1898.

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