Choice Anoints Top Performers for 2010
Download this page in PDF formatHotels from Brisbane, Parkes, Newcastle, Mackay and Adelaide were the big winners in Choice Hotels Australasia’s annual Franchisee of the Year awards at a stylish dinner on Queensland’s Gold Coast last night.
Brisbane’s Econo Lodge City Star took out the Econo Lodge category while the Comfort Inn Parkes International was judged best Comfort, Newcastle’s Quality Hotel NOAH’S On the Beach won the Quality category, Clarion Hotel Mackay Marina was best Clarion and Adelaide’s Rendezvous Allegra Hotel – Clarion Collection claimed best Clarion Collection.
Choice’s 48th annual conference was held at the RACV Royal Pines Resort and 30 Gold Award properties and 22 hotel team members were named Champions of Choice throughout the event.
Presenting the awards, CHA’s Chief Executive Officer David Bayes said they were held to encourage the group’s values and commitment to customer service across its five brands – Econo Lodge, Comfort, Quality, Clarion and Clarion Collection.
“Almost 300 delegates from Australia and New Zealand have taken part in this year’s annual conference, and I am delighted to see that tonight’s winners reflect an even spread across big city centres and the regions,” Mr Bayes said.
Choice’s annual awards are nominated and judged by an executive panel from the group’s senior management and franchise service team.
The Gold Awards recognise excellence in branding, marketing, customer relations, franchisor relations, training and development, profitability and amenities, while Champions of Choice were selected exceptional service, individual effort and commitment to building the Choice brand.
Franchisee of the Year winners automatically qualify for Choice Hotels International’s Hotel of the Year Awards, to take place in the US next year.
Shown left to right are Phillip Chen, Econo Lodge City Star Brisbane; Steve Joyce, Global President & CEO, Choice Hotels International; Lin Chen, Econo Lodge City Star Brisbane; Abby Howard, Rendezvous Allegra Hotel Adelaide Clarion Collection; Shane Bowman, Gitte Le Garde, Clarion Hotel Mackay Marina; David Bayes, CEO, Choice Hotels Australasia; Cesarina Thompson, Clarion Hotel Mackay Marina; Aileen Cobern, General Manager Sales & Marketing, Choice Hotels Australasia; Debera Mackenzie, Louise Lister, Quality Hotel NOAH’S On the Beach; Pauline Matthews, Comfort Inn Parkes International; Mark Pearce, Senior Vice President International, Choice Hotels International; Ace Matthews, Comfort Inn Parkes International.
