ResortsandLodges.com, a world leading Resort and Lodge destination travel website, is releasing Q1 traffic stats for domestic US travel searches across their site.
As consumer confidence returns, ResortsandLodges.com has seen explosive growth in travel queries and overall search traffic in the first quarter of 2012. A more than 60% spike in overall site usage is a strong positive sign that the travel economy is regaining its footing.
“We’re very happy to see travel searches and overall traffic up across the board. With more than 50 Million visits since 2003, it’s not often you see as sharp an increase in traffic as we’ve seen in the first quarter of 2012. This is a great sign for domestic travel and especially for the thousands of Resort and Hotel properties that rely on ResortsandLodges.com to drive transient and group customers to their properties both in peak and not peak travel times, said Ryan Bailey, President of TravelNet Solutions – Owners of ResortsandLodges.com.”
These traffic increases come at a great time as TravelNet Solutions is preparing to release an entirely new social layer and design to the 14 year old travel site.
“Not only have we seen an increase in traffic, we’ve seen a major increase in advertiser activity. We’ve gone from 424 active packages to over 1,800 active deals and packages by more than 800 properties in our leading vacation package market place, said Matt Renner, VP of Business Development. This shows that not only are people searching, but advertisers are finding new, innovative ways to package their products and distribute them to our millions of annual visitors.”
Among some of the more impressive year over year statistics, ResortsandLodges.com has seen the following from 2011 to 2012:
60.4% Increase in total visits
49.5% Increase in unique visitors
54.3% Increase in page views
41% Increase in phone calls
52.4% Increase in online reservations