Fotopedia, the publisher of popular iOS apps, and Expedia, the world’s leading online travel agency, today unveiled their first collaboration by introducing the ability for people to easily find and book a hotel from anywhere within Fotopedia’s applications.
“We have heard over and over that our apps create travel envy,” said Jean-Marie Hullot, CEO of Fotopedia. “We are proud to now incorporate direct access to Expedia Hotels into our apps and help our users go one step beyond as they explore the world.”
The new partnership brings direct access to Expedia Hotels into two of Fotopedia’s most popular travel apps: Fotopedia Paris and Fotopedia Japan. This capacity streamlines the hotel selection and reservation process. An Expedia icon is now available on every image within these Fotopedia apps, giving people the ability to view the hotels near the landmark they are currently viewing and reserve a room. Touching the Expedia icon switches the user to the Expedia Hotels app with the single click of a button.
“We are pleased to enter in this wonderful partnership with Fotopedia,” said Jeff Warren, Vice President of EWW Global Marketing at Expedia. “Fotopedia offers stunning apps that let people discover beautiful destinations. We love to offer great deals to help people realize their travel dreams. It’s a perfect combination.”
Fotopedia serves 200M image views per month in its applications. In addition to showcasing popular locations throughout the world, the Fotopedia apps also offer itinerary building and visual stories that present new and exciting adventures to incorporate into one’s travel plans. Now, when viewing a photo of a specific point of interest, people can click one button that will launch the Expedia Hotels application and help them find a hotel nearby. And in the event that the user does not already have the Expedia Hotels app, they will be directed to the App Store to download it for free.