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ATECA Hotel Supplies & Technology Solutions, developed by UAE hotel experts in Uzbekistan, has signed a strategic agreement with Prologic First to support the growth of the hospitality industry in the Republic with innovative products and solutions.

Mr. Michel Noblet, Executive Chairman of ATECA Holding, said, “Technology is the key to the success of the hospitality industry today. Our goal is to provide hotel owners and operators with the latest tools and technologies required to meet the evolving needs of the business and guests. Trusted by global hospitality leaders, Prologic First has been at the forefront of offering multi-functional innovative technology solutions for hotels for more than two decades serving clients in over 40 countries. We are glad to be the first to introduce the company’s cutting-edge solutions in Uzbekistan and other parts of Central Asia.”

Prologic First has been a pioneer in hybrid and on-premise hospitality technology solutions and is the technology partner of choice for many leading hotels worldwide. It also offers the most comprehensive cloud solutions for the hospitality sector.

Amit Sharda, Vice President – EMEA, Prologic First, said, “We are delighted to enter Uzbekistan with a strong and distinguished partner like ATECA Hotel Supplies and Technology Solutions at a time when the country is set for unprecedented growth in the hospitality sector. Our solutions are tailored around improving operational efficiency and, reducing complexity, time and costs, while enhancing guest experience. Today technology is not only about meeting the guest expectations but anticipating their needs especially in a digital era and our solutions enable hotels to complete with the best in order to maximize performance in a new world increasingly turning to Cloud solutions.”

Mr. Karimov Kamoladdin, Chief Executive Officer and General Manager for ATECA Holding, commented, “Globally speaking hotels are under enormous pressure with coronavirus disrupting every aspect of life and business. This has further accedlerated the adoption of new technogies in Uzbekistan as in other parts of the world, and at ATECA Hotel Supplies and Technology Solutions we are glad to offer the perfect options.”