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DeRUCCI, One of the Biggest Chinese Bedding Companies, Opens Its First Flagship Store in France

November 6, 2019 Shopping No Comments Email Email

On November 1st, 2019, DeRUCCI, one of the biggest bedding companies in China, held the opening ceremony of its first flagship store in Paris, which is also the first flagship store in France.
Wang Bingkun, president of DeRUCCI; Pierre Elmalek, president of Maison de la literie Group (MDL) in France; Maurice Barilone, chief designer of DeRUCCI; Shi Weiyi, general manager of DeRUCCI International Holdings Limited; and other 50 special invited customers of DeRUCCI from China attended the opening ceremony and witnessed this new journey of DeRUCCI’s globalization.

The exhibition hall of this flagship store constituted with two floors, displaying the full range of DeRUCCI’s products, including mattress, bed frame and sofa, etc. to create an atmosphere of home. Besides opening a flagship store in Paris, DeRUCCI also cooperated with MDL Group, one of the biggest mattress manufacturers in France, aiming to bring a new healthy sleep experiences to French people.

According to a spokesperson of DeRUCCI, DeRUCCI is an international Bedding company that focus on design, R&D, manufacture and sale of bedding products. DeRUCCI now has more than 4,000 international stores around the world, and its products are selling in 20 countries and regions, including Australia, China, Canada, Germany, Italy, New Zealand, and the USA.

Earlier this year on October 26th, DeRUCCI opened its 2,000-square-meter flagship store in Melbourne, Australia, which is also the largest DeRUCCI flagship store in the world, and received a very good respond by local consumers.

In the future, DeRUCCI will continue to follow its mission of “Let people sleep better”, and keep working on the research and development of healthy sleep system.

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