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Flight Centre Travel Group, Australia’s largest travel business, will emerge from hibernation as a streamlined customer-first business, with travel expertise and great value at its heart. The company’s purpose remains steadfastly ‘to open up the world for those who want to see.’

A sustainable, lean business model is key to the company’s ability to effectively rebound and enable investment in critical growth areas.

In line with this, and following the leisure network changes that have already been made, the company has elected to streamline its multiple product support areas. This new centralised division is a reimagined and blended model of its existing Infinity Holidays and product support teams to create a one stop Product Excellence Hub for FCTG consultants.

Flight Centre’s global procurement business, Global Product Network, which is responsible for the global contracting of its leisure suppliers, is not a part of this restructure.

Greg Parker, Flight Centre’s Executive General Manager of Australian Supply and Product said the company saw a clear need to right-size its product support business during the current subdued trading climate to deliver a more effective rebound.

“Due to the impact that COVID-19 has had on our business and on the industry overall, there’s been a clear need to reimagine our future operating models. If all we do is reduce our costs and bring back a smaller version of ourselves, we are clearly not positioning ourselves for long term sustainable growth.

“In the product space, we must make decisions now that will allow us to focus on delivering a stronger future business model for customers. Obviously this will be incredibly tough on our people, especially those directly impacted, however we must ensure our business is positioned correctly for the future,” Parker said.

These changes will provide Flight Centre with a sustainable, leaner base for Product Support now and into the future, ultimately resulting in a better customer experience which is the company’s critical end-goal.