Destination Gold Coast has launched a new video to highlight the hard work behind the scenes as the business events sector eagerly awaits the return of conferences and meetings.
The 60-second ‘Let’s meet again soon’ video features events professionals from well-known Gold Coast venues and industry suppliers, as they prepare to deliver incredible experiences when travel and social restrictions ease.
Whether it’s being creative or excitedly dreaming-up new ideas to venues ensuring everything is spick and span, the Gold Coast will be ready and waiting when the time comes – that’s the message for conference organisers.
The events and hospitality industry have been one of the hardest hit by COVID-19 and Destination Gold Coast is keen to lead the way and keep spirits high as the embattled sector looks to rebuild post-pandemic, and seeks clarity on protocols for a safe road to recovery.
Destination Gold Coast CEO Annaliese Battista said the video acknowledges the significant disruption as a result of the crisis while also highlighting the compelling appeal of the Gold Coast.
“The Gold Coast is undoubtedly Australia’s favourite host, attracting over 193,000 delegates last year who injected $570 million into the economy,” Ms Battista said.
“The city will be high on every delegate’s wish list, particularly after months of unprecedented restrictions.
“After a gruelling start to 2020, we know decision-makers will be dreaming about meeting in a destination offering wide open spaces, stunning beaches, a warm climate and natural beauty just a stone’s throw from world-class venues and attractions.
“Prior to the pandemic, Gold Coast’s business events market share recorded a five per cent increase in 2018-19, with one in every two Queensland events hosted on the Gold Coast,” she said.
While there are still challenges ahead the future looks promising with a solid pipeline of conferences already confirmed in future years.
In collaboration with industry, Destination Gold Coast secured $123 million in conference business through to 2024, with further opportunities pending a decision.
“We know the Gold Coast performs exceptionally well domestically, with approximately 80 per cent of events being derived from key national associations and corporate groups,” Ms Battista said.
Please see the link to embed the ‘Let’s Meet again Soon’ video content here.
From start to finish, here is a full list of Gold Coast’s business events sector representatives, experiences and venues featured in the video.
- Gold Coast Convention and Exhibition Centre – Michelle Mann
- Miami Marketta – Kath Gourley
- Dreamweavers Event Creators and Producers – John Bond
- Village Roadshow Theme Parks and Sea World Resort Conference Centre – Caroline Duveau-Clayton
- Sea World – Sea Lion and Trainer
- QT Gold Coast – Kimberley Boudelot
- RACV Royal Pines Resort – Susan Griffiths
- The Star Gold Coast – Jacqui Taylor
- Destination Gold Coast – Shannon Thwaites
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