With coworking now becoming a staple of the business office, businesses in some of Australia’s larger cities have adopted this popular format for a number of reasons. For one, coworking is one of the most cost-effective ways to rent office space. However, one of the more unintended effects of renting space is its multi-functionality.
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At the core of this multi-functionality is the hot desk. The hot desk in any coworking space is the hub of activity and the source of much business as well. Those looking to hot desk, though, can really benefit from knowing about how to use this method of work to their advantage within the coworking space.
Let’s take a look at just some of the ways hot desking can help with productivity and help promote your business.
Intro To Hot Desking
Hot desking is not an unfamiliar concept to business, and in many ways, it is an extreme space saver in that it allows businesses to maximise space. Businesses maximise space by providing employees shared desk space. Whereas an office has a number of dedicated desks, each owned by an employee, employees share one desk with the hot desking format, using it at varying times.
The benefits to hot desking are numerous for businesses in that it reduces the amount of space used. Furthermore, the cost benefits to not having to purchase or lease office furniture are obvious. However, in the coworking environment, the hot desk has a number of additional benefits, including social ones.
The Intro To The Community
Hot desking in the Australian business landscape shatters many of the notions seen in traditional offices. While business structure in this country is non-hierarchical, the coworking space creates an office where there are no supervisors, only colleagues. The hot desk has an important role in creating this atmosphere.
For one, as the first place of contact, a professional might find themselves surrounded with a wealth of knowledge. At any one shared space, professionals might find themselves sitting next to people from various industries. Furthermore, this diversity can be an advantage for a number of reasons, namely it is the entry point into the coworking community.
Networking Opportunities
Professionals get the chance to engage others from diverse industries just by sheer proximity. Whether talking up their own business ideas or listening to industry talk, professionals, and the businesses they represent gain the advantage of interacting and learning about available resources. Additionally, informal networking present opportunities to build mentoring relationships, to get and give referrals, and more significantly, to build collaborative opportunities.
Furthermore, networking at your hot desk can introduce you to the wonderful coworking community. Many of these offices double as social hubs as well, and the hot desk can be a resource to learning about the many different social events that happen in the coworking space and the larger business community. Ultimately, the hot desk can be a way for fledgeling businesses to get their start.
Priming The Pump For Collaboration
All of these networking opportunities culminate in the types of activities that really will build your business’s growth but more importantly raise your profile as an expert in the industry, namely through collaboration. Of all of the activities that really help your business gain traction, the collaboration is one that translates into business growth. In fact, some of the greatest modern innovation and creative ventures have developed through this type of team building.
Starting Small
While the hot desk is just a small part of office organisation and design, it can have a great impact on the success of your business. Its multiple uses combined with providing businesses with the type of accessibility needed for growth are key ingredients to helping raise your profile. Ultimately, shared space in the coworking environment only acts as a tool for business development.
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